Control Mechanisms - the Disney Company

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Control Mechanisms - The Disney Company
Bonita Johnson, Christi Cavanaugh, Gloria Aguilar, Hillary McCabe, Jeffrey Harriman MGT 330
January 9, 2012
Susan Mills

Control Mechanisms - The Disney Company
In more than eight decades The Disney Company continues to be one of the largest media and entertainment corporations in the world. Founded on October 16, 1923 by brothers Walt and Roy Disney as a small animation studio, today The Walt Disney Company is one the largest Hollywood studios and owns 11 theme parks, two water parks, and several television networks including the American Broadcasting Company (ABC). The name Walt Disney has and always will be preeminent in the realm of family entertainment. Additionally, The Disney Company continues proudly to provide quality entertainment for all family members across American and around the world. The Walt Disney Company did not become one of the largest entertainment corporations in world without developing secure control mechanisms. The Disney Company has earned its reputation by tight control and although control pervades the company, Disney’s control mechanisms are not considered heavy-handed or condescending. This paper will examine that although The Disney Company enforces strict control mechanisms within its organization, it is also an organization independent in its thinking and approaches. The Walt Disney Company has always, and continues to use control mechanisms to help regulate policy and procedures which contribute toward effectively achieving organizational goals (The Walt Disney Company, 2008). The Disney Company has been widely successful both nationally and internationally for over 70 years primarily through successful implementation of control mechanisms throughout all aspects of the organization (The Walt Disney Company, 2008). The four types of control mechanisms that best serve The Disney Company would be budgetary, financial, management audit, and bureaucratic. The...
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