Preview

Conceptualizing a Business

Better Essays
Open Document
Open Document
1041 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Conceptualizing a Business
Conceptualizing a Business: Starbucks
Learning Team C
June 17, 2013
University of Phoenix
BUS/475 – Integrated Business Topics
Robert Stokes

Conceptualizing a Business: Starbucks When one chooses to explore becoming a business owner not only may he or she have a passion in relation to their trade, but also an undisputable set of values to build the business upon. There are many aspects of conceptualizing a business, and Starbucks is a successful company whose ideals have asserted them as an internationally recognized brand. To be successful in a business the values must flow and support the company’s strategies. Starbucks is a company that manages to align strategy and business values in a manner that hails sustainable results.
Origins and Evolution of Values Each individual has the opportunity to have his or her own personal values develop and evolve over time. From the time one is a child until the day we die; family members, teachers, coaches, friends, media, the workplace, and society as a whole instill values in us. This does not mean that each person is walking around with a list of thousands of values continuously rotating through his or her mind. Instead, it means as individuals choose which values are most meaningful to his or herself, and live by those values. Values may change as needed, getting rid of and evolving one’s values as they get older and begin approaching new situations and phases in their lives. The personal values that some abide by are to: live positively, ambitiously, respectfully, and to have discipline. These personal values have been a large part of our individual upbringings and experience in society. Some workplace values for individuals may be to treat others with respect, provide exceptional customer service, and operate under a high standard of integrity. With each job experience a person has these values will adapt and mature. An organization is dependent on the performance and values of its workforce.



References: Bradley, B. (2012). "America 's Future Depends on Jobs" Retrieved from http://www.starbucks.com/blog/america-s-future-depends-jobs/1208. Lally, R. (1997). Aligning the values with strategies. Getting Results ...for the Hands - on Manager, 42(1), 6-7. Retrieved from http://search.proquest.com/docview/214232450?accountid=458 Pearce, J. A. II, & Robinson, R. B. (2009). Strategic management: Formulation, implementation, and control (11th ed.). New York, NY: McGraw-Hill. Starbucks. (2013) Business Ethics and Compliance. Retrieved from http://www.starbucks.com/about-us/company-information/business-ethics-and-compliance. Starbucks. (2013) Mission Statement. Retrieved from http://www.starbucks.com/about-us/company-information/mission-statement.

You May Also Find These Documents Helpful