Comparitive Study on Ulips

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PROJECT REPORT

ON

“A COMPARATIVE STUDY OF ULIP PLANS OFFERED BY ICICI PRUDENTIAL AND OTHER LIFE INSURANCE COMPANIES”

Submitted To:
PUNJAB TECHNICAL UNIVERSITY,
JALANDHAR

FOR THE PARTIAL FULFILLMENT OF THE AWARD OF DEGREE OF MASTER OF BUSINESS ADMINISTRATION

(Session 2008-10)

UNDER GUIDANCE OF: SUBMITTED BY; Mrs. Sukhmeet kaur Dixit Kumar Roll No. : 80906317020 SVIET Contact no. - 09017076571

SWAMI VIVEKNAND INSTITUTE OF ENGINEERING AND TECHNOLOGY
PUNJAB TECHNICAL UNIVERSITY,
JALANDHAR

Preface

MBA is a stepping-stone to the Management carrier and to develop good Managers is necessary that the theoretical must be supplement with exposure to the real environment. Theoretical knowledge just provides the base and it’s not sufficient to produce a good Manager that’s why the practical knowledge is needed. Therefore the Research Project is an essential requirement for the student of MBA. This research project not only helps the students to utilize his skills properly and learn field realities but also provides a chance to the organization to find out talent among the building Managers in the very beginning. In accordance with the requirement of MBA course I have done my research project on the topic “COMPARATIVE STUDY OF ULIP PLANS OFFERED BY ICICI PUDENTIAL AND OTHER LIFE INSURANCE COMPANIES” with special reference to ICICI Prudential.

Certificate by the Faculty Guide

GUIDE’S CERTIFICATE

This is to certify that Mr. /Ms. __________________bearing the Reg. No. ____________ currently undergoing IVth Semester MBA in Swami Vivekanand Institute of Engineering and Technology affiliated to Punjab Technical University, Jalandhar he carried out a project on “A COMPARATIVE STUDY OF ULIP PLANS OFFERED BY ICICI PRUDENTIAL AND OTHER LIFE INSURANCE COMPANIES” under my guidance and supervision and the work done by her is original and outcome of her sincere efforts.

Mrs. Sukhmeet Kaur
Date: ----------
(PROJECT GUIDE)

INDEX

I. PREFACE
II. CERTIFICATE
III. EXECUTIVE SUMMARY
IV. LITERATURE REVIEW
Sr.no Title
Chapter-1 INTRODUCTION
❖ Introduction - basics of insurance
❖ Need of life of insurance
❖ Roles of insurance
❖ Types of life insurance
Chapter-2 INDUSTY PROFILE
Chapter-3 COMPANY PROFILE
Chapter-4 RESEARCH METHODOLOGY
Chapter-5 COMPARATIVE STUDY
Chapter-6 DATA ANALYSIS & INTERPRETATIONS
Chapter-7 LIMITATIONS

(i) RECOMMENDATIONS

(ii) CONCLUSION
(iii) BIBLIOGRAPHY
(iv) ANNEXURE

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Literature Review

How a company does announced a name change especially when the old name was well known? How does the company explain itself to constituents who may have known the company quite well in an earlier incarnation but may be struggling to figure out what the new organization stands for? How can the company create a new image while retaining the strengths of the old one? And what role might corporate advertising play in all this? Corporate advertising can tell a story about a company as a whole, large organizations may need to use corporate ads to...
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