For my compare and contrast essay, I have decided to compare two magazines in the financial and business world of entrepreneurs. The name of the first magazine is " Small business opportunities" and the second magazine is "Entrepreneurs Be your own boss"
The theme of the first magazine is to highlight, how and what type of businesses to start and make money without putting in much of the hard work. The very first page of the magazine shows an absolute image of the man and women dressed up with lots of money and a road of success. The magazine rapidity claims" Sure ways to make money". It seems like editor is personally involved in guaranteeing the success of the business with highlighting text displaying "Make $40 Million with eco-friendly herbs and sprouts" or "Make 15 million in the first year with Dollar Varity stores"
As I am turning and reading pages more and more, I realize that this magazine is not meant to show issues, techniques, pros and cons of starting up a business but it is more like infomercials showing the top returns one can reap from his investments. The magazine forces me to realize that I am missing a essential experience in my life by not starting up the business. The magazine displays beautiful color and picture schemes. The magazine also highlights few of the success stories of the entrepreneurs. Overall this magazine makes business as a seamless transition of normal day today activity to a profit generating machine, but to some extent it also highlights few realistic and attainable goals. The second magazine takes much simpler approach towards audiences. The cover page is much simpler yet attractive without any graphics simply saying "Low cost businesses you can start today".
The very first page is well displayed; it contains popular franchise information. The magazine takes a step by step approach to guide an individual with general topics like "How to start up and build a business"....