Colgate Questionnaire

Only available on StudyMode
  • Topic: Demographics, Colgate-Palmolive, Demographic profile
  • Pages : 3 (277 words )
  • Download(s) : 5127
  • Published : October 7, 2012
Open Document
Text Preview
QUESTIONNAIRE
-------------------------------------------------
This Questionnaire is held in order to know customer perception toward Colgate toothpaste, please help us by filling out this survey 1) Have you heard about any toothpaste producing company?
yes
no
2) Have you use of any toothpaste product?
yes
no
3) Who purchase your toothpaste?
myself
A family member
A subordinate
4) How often do you purchase toothpaste?
Every month
Every two month
others,_____
5) Do you buy the same brand of the toothpaste most of the time? yes
no
6) Which characteristics influence you before buying toothpaste? flavor
anti-germ quality
price
All
7) Which toothpaste you use?
Colgate
pepsodent
Babool
close-up

If your Answered not Colgate, then do not give answer remaining questions *
8) Please evaluate on the following factors.
Very highhigh neutrallowvery low
a) price 1 2 3 4 5
*
b) whiteness of teeth 1 2 3 4 5 *
c) fresh breath 1 2 3 4 5
*
d) Taste 1 2 3 4 5
*
e) Cavity protection 1 2 3 4 5 *
f) Sensitivity 1 2 3 4 5
*
9) Who prompted you to purchase your toothpaste?
Dentist advice
Impressed with Advertisement
shopkeeper gave it to me
A well-wisher recommended it to me
Just bought it, no other specific reasons
10) Are you happy with your toothpaste?
yes
no
11) Which media make you aware about your toothpaste brand?
Television
Newspaper
Radio
Internet
Relatives or Friends
12) Will you tell other to choose the brand which you prefer? yes
no

Demographic Information
1) Name: ______________________________
2) Gender:
Male
Female
3) Age group:
18-24
25-35
Above 35
4) Education:
* Up to 12th
* Graduation
* Post-graduation
tracking img