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China Boom

By | Jan. 2013
Page 1 of 13
Northeastern University
Telecommunications Public Policy and Business Management
TSMG 5340 (32263 - Sec 01)
Wednesdays – 6:00 PM – 9:30 PM
Snell Engineering Center - Room 153
Spring Semester - 2013

Timothy Enright, Instructor
130 Snell Engineering Center
Northeastern University
360 Huntington Avenue
Boston, MA 02115

Office Phone: 781.953.6800Email: tpenright11@aol.com or t.enright@neu.edu

Course Description:

This course provides an overview of the telecommunications industry with a specific focus on management practices, varying technologies, public policy and current industry trends. We will be learning about and applying management techniques/strategies from finance, marketing, strategic management, information technology, and general business operations. Some of the topics discussed include: a general overview of the telephony industry, past and current industry trends, business operations, the US Telecommunications Act of 1996, wireless, broadband, VoIP, internet trends, cable, the current competitive environment in the US and internationally, governmental regulations and deregulations, mergers and acquisitions, global trends and current events in the telecommunications industry. We will discuss companies like Cisco, AT&T, Google, Apple, Microsoft, Huawei, HTC, YouTube, Hulu, Blackberry (RIM), Comcast, etc.

Course Objectives:

1. To learn and apply methodologies from “case studies” and additional readings within the telecom industry.

2. To develop an understanding of the historic and present global telecommunications industry by focusing/understanding the role of government regulation, technological innovation, investment and the rapidly changing competitive business environment of the telecommunications industry.

3. To analyze the implications of new technologies (and rapid technology change) on company business models, international competition, and public policy/government regulations.

Blackboard:...

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