Qdoba Mexican Grill is personally my favorite place to get food and never seems to disappoint me when I’m hungry. Not only is it my favorite place to eat, but it is also a very well structured company. In this paper I will take a look at Qdoba’s history, their stock, what its like to own a franchise, who there main competitor is, and why I love to go there. Qdoba has done very well as a company and has many people who love their food.…
Chick-fil-A is one of the most successful fast food restaurant establishments in the country. With over 1,300 locations in 37 states in the Southern U.S., they continue to grow the brand by expanding to new territories (Chick-fil-A Company, 2009, para 1). In 2008 Chick-fil-A has seen a 12.17 percent sales increase over the chain’s 2007 performance and a same store sale increase of 4.59 percent (Chick-fil-A Company, 2009, para1). Throughout the years Chick-fil-A has come up with many innovative ideas to continue expanding business and satisfying their loyal customers. One of the ideas was to offer different types of restaurant set-ups to cater to customer’s needs. The different restaurant set-ups include mall/in line, stand-alone, drive-thru only outlets, dwarf houses, Truett’s grills, licensed non-traditional outlets (franchises) and satellite/lunch-counter. After proper research of different geographical locations the writer has decided to buy into a chic-fil-A franchise zoned in the Columbia County, Grovetown area.…
The fast food restaurant industry, which includes quick-service and fast-casual restaurants, is highly segmented with the top 50 companies accounting for only 25% of the industry’s sales. The $120 billion industry includes over 200,000 restaurants with 50% of those specializing in hamburger entrees. (hoovers.com 2008) The major competitors in the industry include McDonald’s, Burger King, Taco Bell, Subway, and KFC – Chick-fil-A’s major competitor in chicken sales. Chick-fil-A’s unique position in the market, specializing in chicken-based entrées, has lead to a competitive advantage which the company has been able to capitalize on. Recently, many competitors have added chicken entrees in order to compete in the market segment. Through marketing strategies and company initiatives, Chick-fil-A has tried to stay distant from competitors, offering a fresh alternative to the ordinary fast food restaurant.…
The concept of customized, friendly and healthy fast food has never been seen across the chain or franchise. There are more strengths and opportunities than weakness and threats indicating that the company has the potential to even grow and expand further based on the principles and planning that it has followed.…
According to Osie Wood (2012), “The nation’s young African American males are currently in a state of crisis (pg. 6). Concurrently, over the last four decades perhaps, the most persistent debate in education has been on how to close the achievement gap between White students on the one hand and Black and Hispanic students on the other (Green, 2001; Simpson, 1981). This achievement gap exists in virtually every measure of educational progress, including standardized tests, GPA, the dropout rate, the extent to which students are left back a grade, and so forth (Green, 2001).…
What information about diversity in the United States has helped you better understand or relate to others in ways that you may not have in the past? Have you learned something new about your own racial, ethnic, or cultural history?…
The main risk was also clear. As Boston Chicken financed most of its areas developers and competition of the fast-food market was quite fierce, Boston Chicken¡¯s business closely related to the business of its franchising stores. Besides, over 50% of the total revenue was the franchising related in 1994 fiscal year, including initial franchising fee and continuing franchising fees. Besides, the financial supports from Boston Chicken was very crucial to the system-wide business. As per the company¡¯s management¡¯s anticipation, both Boston Chicken and its area developers would have need for additional financing during the 1995 fiscal year.…
Why B.B King is the most influential person of the blues era? With all the trials and tribulations, he had to go through in his life, he became the most influential artist there was of the blues era. Although B.B, had great success added to his name, the simple fact of his birth place could have created havoc on his future. Mississippi was known for its dislike of African Americans and during this time there were no laws to protect them. In the year that B.B King was born seventeen African Americans had been lynched in America and the Ku Klux Klan reported had 1 billion members. Economically, most black families farmed and sharecropped and during the twenties sharecropping was another form of slavery.…
1. The unique business strategies of Boston Chicken acts as a differentiator to the market to obtain a competitive advantage. Boston Chicken’s business strategies are the key to achieving and sustaining this competitive advantage. Boston Chicken was going to utilize several different aspects to achieve their overall business strategy. First, they used collaboration with high quality area developers. Instead of franchising to large number of small franchisees, Boston franchises stores to large regional developers after a careful screening process. This means that the company immediately had strong area developers which are an important component for the development and marketing. Second, the company moved towards the implementation of a high-tech IT system. Boston Chicken spent approximately eight to ten million dollars on developing computer software to support its network of stores and linking headquarters to developer stores. This system enables general managers to have a better understanding of the stores, to enhance their operating efficiency, and to minimize the risk of fraud. Third, the company introduced flagship stores. Flagship stores consist of a retail store and kitchen facility capable of handling food preparation process for up to 20 “satellite” stores. These stores not only improve and unify the quality of the food, but also enhance the operating efficiency and reduce store-level costs. Fourth, they diversified their product offering. Boston Chicken offers a variety of side dishes apart from its trademark “Rotisserie-Cooked Chicken”. In mid 1995, roasted turkey, ham and meat loaf were added in its menu. They also offer special menus during festive seasons, such as Christmas and Thanksgiving. Diversification of product helps satisfy the customers’ needs, and widens its customer base hopefully leading to an increase in sales. Fifth, the company put a strong emphasis on customer…
What do we learn about life in the 18th century and how successfully does the writer convey this information whilst telling us a good story?…
Boston Chicken’s business strategy comes from a different franchising structure in which BC, instead of selling store franchises to multiple franchisees, sells franchises to 22 regional area developers across the 60 largest U.S. metropolitan markets. This 22 are developers are committed to open 50 - 100 other stores. Therefore, its strategy is focused in rapid growth and reaching economies of scale.…
The book series that really got me into reading was the Harry Potter series. I hadn’t been much of a reader beforehand, but suddenly I was immersed in a faraway world filled with magic and adventure. New possibilities opened up for me, books could take me anywhere I wanted; I could escape my boring everyday life and travel through space and time into a million different lives and experiences far more rich in adventure and love and drama and magic than anything I could hope for in the real world. The Harry Potter series showed me how much a book could offer, and ever since then I have loved reading.…
Boston Chicken was founded in 1989 by Scott Beck to operate and franchise food service stores with the firm’s concept to combine fresh, flavorful, and appealing meals associated with traditional home cooking with a high level of convenience and value (Palepu, 2013). The firm was basically trying to create the atmosphere for a customer of getting a home cooked meal at a reasonable price and in very little time. “Our strategy,” Beck noted “is to be a home meal replacement. Our number one competitor is pizza.” (Palepu, 2013). Boston Chicken described its main goals as strengthening its area developer organizations, creating communications infrastructures…
The F&B industry has always held an important role in Malaysia’s market, and according to the sector performance 2012-2014, the growth in restaurant segment that includes the franchisees in the F&B sector had grew in 9.4% to 235 franchisees at the end of June 2013. As for import performance, the imports of food and beverages holds 20% in the ‘Gross Imports by End Use January-August’ report as the amount of funds used to expand it is approximately RM 30.9 million. Compared to 2012, the growth in imports of food and beverages is steadily increasing and supporting its strong growth is the 5.3% increase in the total import of consumption goods . JJB wants to establish a large…
With many strategies for investment from KFC, Lotteria, Jollibee, etc, fast food industry in Vietnam will be developed in the near futures. This report is about:…