CONTEMPORARY ISSUES IN MANAGEMENT ASSIGNMENT
B.A YEAR 3
DATE OF SUBMISSION: FEBRUARY 24th 2012
STUDENT ID : 11221
CONTEMPORARY ISSUES IN MANAGEMENT ASSIGNMENT
B.A YEAR 3
DATE OF SUBMISSION: FEBRUARY 24th 2012
STUDENT ID : 11221

Table of Contents

Introduction 3
General Motors (GM) 3
1. Brief overview of GM’s history 3
2. Forces for change of GM in 2000-2010 4
 External forces 4
 Internal forces 5
3. Change management process 5
 Cultural change 5
 Cost cutting 6
4. Problems with the change management 7
 Cultural change plan 7
 Cost cutting 7
5. Successes of the change management 7
Nissan 8
1. Overview of Nissan 8
2. Forces for change in 1990 – 2002 8
 External forces 8
 Internal forces 8
3. Change management process 9
 Cultural change 10
 Reducing costs 10
4. Problems with the change management 11
 Problems with cultural change plan 11
 Problems with cost reduction 11
5. Successes of the change management 12
Conclusion 12
References 13
1. Part 1: GM 13
2. Part 2: Nissan 14

Introduction  

There are many definitions of change that can be managed by different ways. All large or small organisations have managed change by dealing with internal and external forces for change. More details, external forces for change can be marketplace, technology, governmental laws and regulations, labour markets or economic factors; internal forces for change can be falling sales, damage to reputation, company sources, attitudes of employees, etc. In additional, Harvard Business School has listed for main types of change, they are structural change, cost cutting, process change and cultural change. (Managing Change and Transition 2003)
This assignment will utilise two carmakers Genera Motors and Nissan as examples in change management. It can be analysed each company individually as the following issues:
  1. Forces for change
  2. Change management process
  3. Problem... [continues]

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