Challenges & Rewards of Childcare

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Challenges and Rewards of Childcare|
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8/12/2012|

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Table of Contents
Challenges and Rewards of Childcare

* Table of Contents……………………………………………………………………………………………………………Page 1

* Introduction ……………………………………………………………………………………………………………………Page 2 * Challenges
* Location
* Customers
* Staff……………………………………………………………………………………………………….Page 3

* Rewards……………………………………………………………………………………………………………..Page 4 * Business
* Personal

* References……………………………………………………………………………………………………………………..Page 5

Introduction
After my interview with entrepreneur Donna Gooding I learned that there are many challenges as well as rewards in owning and operating a child care center. These challenges may vary depending on the type of business you own but for the most part, the rewards are always the same, provided there is great success! As we take a minute to reflect on these areas, we will be discussing what I learned it takes to own and operate a new or pre-existing child care center.

Challenges
Location
Like any business, there are many challenges that will present themselves to you. In the childcare field, one of the main challenges is finding a location. Location! Location! Location! When searching for a location the first thing you may want to consider is your target market. In this case it would be families with children, so finding a location in the middle of nowhere would not be in your best interest. Think local, and convenient! Possibly near public transportation ports, stores, etc. Finding a location in a corporate cul-de-sac may even be beneficial as well. (However if you go this route keep in mind that you may be limiting your niche to only working parents, in that area.) You may also want to consider finding a location that will be the least cost effective. Generally, this is done by finding pre-existing locations or renting out a space in your communities church or recreation center. Ideally you may want your location to be easy to find, have plenty of parking, and nearby parks and community centers (i.e. Library, Schools). Ultimately you may want to consider finding a location that has a playground on the premises. Why? Not having a playground on the premises can impose a major hassle for the teachers and the children that need to use the restroom. Also, according to the State of New Jersey Department of Children and Families Office of Licensing; SUBCHAPTER 5 PHYSICAL FACILITY REQUIREMENTS-http://nrckids.org/STATES/NJ/nj_122.pdf children must have an outside play area for their daily activities (weather permitting). Having to stroll to the park each day (unless the park is within one block of your center) will be very time consuming and take up a lot of daily activity time.

Customers
While most businesses keep the same customers, this business has a turnover rate that can vary between 1month and 4 years depending on what age of children your facility takes. After establishing your location it is very important to market for business. With this type of new business, the challenge is gaining the customers before you actually open. If you are unable to gain customers in a reasonable time then it will increase your overhead expenses once you open. On the flip side if you are taking over a pre-existing childcare center, the main challenge would be getting the existing customers and staff to adhere to your new rules and regulations. You may also face the loss of customers due to a change in management. However just like any school, children will graduate and move on therefore, there will always be open slots for new enrollment. Keeping your center filled to its capacity at all times will be an ongoing challenge due to changes in families, economy, etc.

Staff
Staffing your center is one of the most important challenges that you will face. Not only do you want a superior qualified staff, but you...
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