Mario and Jane have operated a chocolate-making business in Australia for the past 25 years. Recently there have been changes in the business culture of Australian businesses. Current industry trends indicate that a strong and healthy business culture is necessary for a business’s success. There has been an increasing demand for Mario’s chocolates from overseas buyers. Mario and Jane are now assessing the future direction of their business by considering international expansion through e-commerce. They wish to change the legal structure from a partnership to one that will reduce the risk of unlimited liability. Mario and Jane wishes to investigate the following: * internal influences on their business * external influences on their business * an alternative legal structure.|
You have been employed as a consultant to prepare a report for Mario and Jane. In your report, describe an internal influence on Mario and Jane’s business. Explain ONE external influence on Mario and Jane’s international expansion and analyse the impact of an alternative legal structure on the Mario’s business. Executive summary
The executive summary is the introduction of your business report. You should include: * What the report will set out to do
* A list of recommendations
Write your executive summary in the space below.
The purpose of this report is to describe …..|
The next section is the main body of the business report. That is we start to answer the question. Most business report question has got three parts to it. In this business report there are 3 parts – therefore we need to have three main headings. You can use subheadings under these main headings. You can also use tables and diagrams where appropriate. Bullet points are also allowed where appropriate but be careful to make reference to them in your paragraph. Internal influences: Business culture
Firstly, introductory sentence/s (topic sentence) are needed before starting to describe business culture. Secondly, acknowledge stimulus (that is use the information provided in the stimulus in your paragraph). The table below will help you to develop your paragraph. Topic sentence (Define internal influences. Identify the internal influence affecting Mario and Jane’s business).| Description using stimulusBusiness culture is …………As the current industry trend indicates that a strong and healthy business culture is necessary for business success, Mario and Jane must ………..| Internal influences refer …… | |
Thirdly, relate your answer to the question; (Why should Mario and Jane create a strong and healthy business culture)? The following is an example of how you should link your paragraph to the question at the end of each paragraph: ‘By employing an experienced manager and adopting a strong and healthy business culture as outlined above, Mario and Jane can expect their staff to perform their jobs well and contributing to the success of their business’.
Use the table below to write this paragraph.
Firstly, introductory sentence/s (topic sentence) are needed before starting to describe external influences. Secondly, acknowledge stimulus (that is use the information provided in the stimulus in your paragraph). The table below will help you to develop your paragraph.
Topic sentence/s| Describe with examples | Explain with stimulus| Define external influence. Identify the influence affecting the business| Technology is ….| Technology such as e-commerce will enable Mario and Jane to access a larger target market across many countries. It will also allow them to have a fast and efficient communication with their clients and fulfil customer demands quickly.| External influences are ……| | |
Thirdly, relate your answer to the question.(Why do you recommend Mario and Jane to use e-commerce?)...