Business Proposal Eco 561
Business Proposal
Timothy Anderson
ECO 561
Daniel Rowe
July 16, 2012
Business Proposal A current issue with home health care and senior citizens is the need for medicine and food. In the current state of the economy with the rise and gas prices and the need of people to still commute, people have to figure out ways to get to and from pharmacies and grocery stores. In the economy two markets that will not fail in recession are discount retail food and medicine because people need both to survive (Viswanathan, 2009). According to AAA (2012), the national average for gas is currently $3.39 per gallon. The cost of gas coupled with the cost of prescriptions and groceries create a huge issue in elderly, disabled, and unfortunate citizens finding ways to get to and from businesses that produce and sell these products. A business service to combat the issue is a delivery service for the less fortunate citizens.
In and Out Delivery Service The business is will deliver custom grocery and prescription orders to customers. The customer goes online and fills out the order at least three days in advance. The consumers can enjoy a complete shopping experience from the comfort of their own home. It gives the user freedom and time from acquiring rides and spending huge amounts of time shopping. The service creates more freedom and control over the daily activities of each consumer while helping boost the economy. The problem and need for the delivery service comes from high costs in gas causing boosts in fees for public transportation and even cab services. Consumers know that owning cars are a little bit costly with fixed costs from insurance and monthly payments. The variable costs of vehicles come with gas consumption, vehicle maintenance, and repairs. The name of the delivery service is In and Out Delivery.
Elasticity and Demand Elasticity of demand tells if a product will sell less or more if the price changes in either direction. The elasticity of In and
Timothy Anderson
ECO 561
Daniel Rowe
July 16, 2012
Business Proposal A current issue with home health care and senior citizens is the need for medicine and food. In the current state of the economy with the rise and gas prices and the need of people to still commute, people have to figure out ways to get to and from pharmacies and grocery stores. In the economy two markets that will not fail in recession are discount retail food and medicine because people need both to survive (Viswanathan, 2009). According to AAA (2012), the national average for gas is currently $3.39 per gallon. The cost of gas coupled with the cost of prescriptions and groceries create a huge issue in elderly, disabled, and unfortunate citizens finding ways to get to and from businesses that produce and sell these products. A business service to combat the issue is a delivery service for the less fortunate citizens.
In and Out Delivery Service The business is will deliver custom grocery and prescription orders to customers. The customer goes online and fills out the order at least three days in advance. The consumers can enjoy a complete shopping experience from the comfort of their own home. It gives the user freedom and time from acquiring rides and spending huge amounts of time shopping. The service creates more freedom and control over the daily activities of each consumer while helping boost the economy. The problem and need for the delivery service comes from high costs in gas causing boosts in fees for public transportation and even cab services. Consumers know that owning cars are a little bit costly with fixed costs from insurance and monthly payments. The variable costs of vehicles come with gas consumption, vehicle maintenance, and repairs. The name of the delivery service is In and Out Delivery.
Elasticity and Demand Elasticity of demand tells if a product will sell less or more if the price changes in either direction. The elasticity of In and
References: AAA . (2012). Daily fuel gauge report. Retrieved from www.aaa.com/dailyfuelgaugereport. McConnell, C. R., Brue, S. L., & Flynn, S. M. (2009). Economics: Principles, problems, and policies (18th ed.). Boston, MA: McGraw-Hill Irwin. Viswanathan, B. (2009). Five Industries that can thrive in a recession. Retrieved from http://www.seekingalpha.com.