Business Plan Practice

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Business Plan Practice –Event Planning
NAME
MGT/465
June 27, 2011
Instructor

Business Plan Practice
Company Summary
Events is a start-up company that provides wedding, civil marriage, baby shower, birthday party, anniversary parties and consulting services for brides, grooms, parents-to-be and long standing married couples. As experienced professional consultants, our expertises to create stress free memorable events for our customers. This allows our clients to relax and enjoy their event. BUGSBY Events’ creates events suited to a clients’ budget, style, uniqueness and expression of their individuality. 2.1 Company Ownership

This business will start out as Limited Liability Company (LLC), owned by its founders, Lulla and John Bugsby. The growth of this business will help the owners consider re-registering the business as a corporation. 2.2 Start-up Summary

The company founders, Lulla and John, will handle day-to-day operations of the plan and will work collaboratively to ensure the success of this business venture. The estimate start-up costs will be $3,000 (including legal costs, logo design, advertising, direct mail, and related expenses). In addition $5,000 will be required in the bank account as an operating capital for the first two months of operation. The start-up costs are to be financed in equal portions by the owners' personal funds (i.e., AnikBugsbyntoneo are investing $4,000 each).

Start-up Requirements

Start-up Expenses
Legal$200
Stationery etc.$450
Brochures$450
Insurance$300
Research and development$200
Expensed equipment$900
Other$500
Total Start-up Expenses$3,000
Start-up Assets
Cash Required$5,000
Other Current Assets$0
Long-term Assets$0
Total Assets$5,000
Total Requirements$8,000

Start-up Funding
Start-up Expenses to Fund$3,000
Start-up Assets to Fund$5,000
Funding Amount Required$8,000
Assets
Non-cash Assets from Start-up$0
Cash Requirements from Start-up$5,000
Additional Cash Raised$0
Cash Balance on Starting Date$5,000
Total Assets$5,000
Liabilities and Capital
Liabilities
Current Borrowing$0
Long-term Liabilities$0
Accounts Payable (Outstanding Bills)$0
Other Current Liabilities (interest-free)$0
Total Liabilities$0
Capital
Planned Investment
Lulla -Bugsby$4,000
John Bugsby$4,000
Additional Investment Requirement$0
Total Planned Investment$8,000
Loss at Start-up (Start-up Expenses)($3,000)
Total Capital$5,000
Total Capital and Liabilities$5,000
Total Funding $8,000
2.3 Company Locations and Facilities
This business will initially be a home-base business. Within 3 years we intend to expand into an operational office that is fully equipped and a well established e-commerce business. Within 5 years, we have the intentions of operating from multiple locations. Services

We are a full-service event planning consultant group that provides the following services: event scheduling, budget planning, decorating, etiquette advice, discounted invitations and products, vendor confirmation, photography services, rehearsal attendance, event supervision and setup

Market Analysis Summary
The wedding industry is considered as a true “recession-proof” industry. This business generates over $60 billion dollars yearly in the United States in ceremony and related expenses (NMOA). With this information being known the need for a professional event planner/coordinator is a commodity. BUGSBY Events is a full-service event planning business that is not limited to weddings. We offer a variety of services to our clients and have packages suitable to everyone’s needs. As professionals of the industry we pride ourselves on being courteous and professional at all times with everyone. Knowing that marriage is a billion dollar industry BUGSBY Events has the understanding that everyone is a potential consumer. Therefore, we provide advertisement to everyone. 4.1...
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