Business Plan Future Music

Future Music Plan

                                              Mark Muir
                                            1105594109

Executive Summary

Absorbed Entertainment has been chosen to show case Future Music Festival to the Gold Coast for its first time ever and we have set goals to make it the new home for this fantastic music event.

Absorbed Entertainment has put together this business plan for our client Future Entertainment so that they can get a clear and exact idea of how Future Music Festival 2010 will be organised, planed and paid for.

In this business plan you will find a detailed overview on how Future Music Festival will run the day. It includes a Gantt chart and a Scope that breaks it down in to more information. Also it contains staging information, contractor quotes, SWOT, Risk & Recourse analysis and detailed budget. This will allow you to have more of an exact idea of on how long each procedure will take and how we achieve the goals we set.

We have also included a marketing overview so that we may ensure that maximum tickets are sold and it will so allow Future Entertainment to understand the target market that is attracted to this event, and to see where and when most ticket sales were made.

A survey was also developed to be used as an evaluation tool so that festival goers to complete about the festival. From this survey, it allowed Absorbed Entertainment to gather statistical data used to write three different reports including graphs so that you can get a clear idea of what each report is about. Absorbed Entertainment then distributed these graphs to the Client, Sponsors and the Gold Coast Council.

Table of Contents

Staging 4
  Quotes 9
Resource Analysis 12
Letter of Agreement 13
Gantt Chart 18
Scope 23
SWOT 27
Organisation Chart 28
Marketing 29
Media Release 30
Budget 32
Risk Analysis 33
Quality Management 34
Evaluation Overview 35
Evaluation Questionnaire 36
Reports 39
Agenda & Minutes 42... [continues]

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