Business Plan China Automobile

Topics: Automotive industry, Automobile, Renault Pages: 17 (4618 words) Published: March 14, 2011
An idea solution for Automobile Trade in China

China-Automobile.com
E-Market for automobile in china

Business Plan
Version: May .27th 2004 Period of Plan: 2006-2009

Automobile Market Information Service co. Ltd Contact partner: Jiang Jihao Address: No.47 Xiang Quan Rd. Shanghai China Tel: 00862156058862 Fax: 00862156058862 Email: office@china-automobile.com Web: www.china-automobile.com

All the information in this business plan are highly confidential.

All rights reserved by Automobile Market Information Service co. ltd

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An idea solution for Automobile Trade in China

Table of Contents INTRODUCTION: ............................................................................................2 The business model ................................................................................................................ 2 The product .............................................................................................................................. 3

COMPANY FORM ...........................................................................................4 Philosophy ............................................................................................................................... 4

MISSION, STRATEGIES ETC.........................................................................4 Visions:..................................................................................................................................... 4 Mission: .................................................................................................................................... 4 Objectives: ............................................................................................................................... 5 SWOTs ...................................................................................................................................... 5 Goal:.......................................................................................................................................... 6

SERVICE DESCRIPTION: ..............................................................................6 PROFILE OF TARGET MARKETS:................................................................7 Market analysis ........................................................................................................................ 7 Competition:........................................................................................................................... 10 Customers/users ................................................................................................................... 11

MARKETING .................................................................................................12 Product/Service policy.......................................................................................................... 12 Price policy............................................................................................................................. 13 Promotion policy ................................................................................................................... 14 Place ....................................................................................................................................... 15

MANAGEMENT AND ORGANIZATION .......................................................15 Founder-member ................................................................................................................... 15 Organization:.......................................................................................................................... 16 Strategy Partner..................................................................................................................... 16

FINANCIAL PROJECTIONS .........................................................................16 Cost planning for the market...
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