Business Plan

Topics: Tea, Black tea, Coffee Pages: 6 (1025 words) Published: December 1, 2014
Business Name: I’m Bingsu
Section 1 Executive Summary:
I’m Bingsu is an Korean style Ice-cream shop which is determined as a daily necessity for target customers to dodge the daily stresses of life and just a comfortable place to meet their friends, studying, work discussing, working, and relaxing. By knowing that demand is growing for high quality goods and great service, We, I’m Bingsu, underwrite appropriately on it to create value for target customer and build strong customer relationships in order to capture value from customers in return. I’m Bingsu will offer, surely, its customers the best goods -- not only Bingsu, but also Coffee, Tea, Cake as well as bread – and serviced customer satisfaction. 1. Ownership

It is a profit-based private-sector organization which is in Partnerships in four member – Kun Sunrethy, Bae Jiin, Prak Sonita, and Seong Hyun. 2. Products
Bingsu ( main goods in the organization )
Coffee
Tea
Cake dessert
Bread
3. Market
It’s located in visible main road. Pokesdown Railway Station within 400 yards. Bournemouth approx. 3 miles. Christchurch approx. 3 miles. There are many visitors, and I’m Bingsu provides Bingsu, cake dessert, bread for adult, and coffee and tea room for old guys. Thus, its target market is both adult and old people who visit at Bournemouth, and wish to relax, reduce stress, or m eet friends.

Section 2 Company Summary:
I’m Bingsu, a profit-based private-sector organization, sells Bingsu, coffee, tea, cake dessert, and bread in Bournemouth. 1. Mission Statement
I’m Bingsu exists to create a unique place where customers can socialize with each other, have a stress-free, relaxing environment with the best Bingsu, coffee, tea, cake, and bread, and have the lowest number of customer complaints. I’m Bingsu will invest its profits to increase the employee satisfaction.

2. Vision Statement
I am the best one who cares the world’s satisfaction the most.

3. Location and Facilities

+ Facilities
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Name of Items
Unit
Price
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Oven
Toaster
Bingsu maker
Coffee maker
Refrigerator
Heater
Air-conditioner
Stainless Steel Milk Container
Cash reader
Cash register
Dish washer
Blender
Ventilation
Speaker
Table
Light small type
Light strong shin for kitchen
e-kettle
tray
water cup
tea pot
tea/ coffee cup
tea/ coffee spoon
Bingsu bowl
Bingsu spoon
Honey milk bowl
Cake/Bread/ Dessert plate
Cake/ Bread fork
Kitchen sink
Kitchen knife
Tongs
Rubbish ton
Hand dryer
Rest room sink
Loo
Hand cleaning liquid container
Toilet paper box
Others

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01
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15
40
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10
60
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05
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02

Total

£32,000 ( Some Furniture / Fixtures included)
LOCATION
Visible main road location. Pokesdown Railway Station within 400 yards. Bournemouth approx. 3 miles. Christchurch approx. 3 miles.

TRADING & BUSINESS
The owner informs us that the business currently operates 8.30am until 4.00pm, Monday to Saturday inclusive and is closed on Sunday’s. The business is operated by the full time owner and the use of up to 3 part time staff as required. We are informed that the turnover in the last trading year was just under the VAT threshold. We have not had sight of this accounting information. Property information

Property:
Leasehold
Lease terms:
LEASEHOLD. The premises are held under an original 6 year lease from August 2012, with 3 yearly rent reviews, a break clause at the end of Year 3 at a rent of £6,000 per annum.. We have not had sight of this lease documentation. Leasehold rent:

£6,000 per annum
Location:
Visible main road location. Pokesdown Railway Station within 400 yards. Bournemouth approx. 3 miles. Christchurch approx. 3 miles....
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