1-Introduction

The market place is full of chances and eliminations, every business organizations have chances to get themselves a place in the market but few can hold their seats till last minute, the saying ‘survival of the strongest’ perfectly describes the severe situation. In this battle, the term ‘strongest’ often refer to those businesses which can make more profit so they could have higher chances to remain competitive and more easily to extend their life span in the market. Hence, more and more businesses seek to make as much profit as they can to increase their probability of winning the battle. Profit making then seem to be the central of the universe that businesses focus merely on it and nothing else is to be done. Social responsibility is always the major missing out aspect for businesses

However, There are many factors to consider when a company does business with another. Many global businesses give very little regard to one of the most important aspects. There emphasis is making money and profit. There is nothing wrong with making money and profit, but the manner in which you make it raises the questions of “Business Ethics.”

Business ethics (also known as corporate ethics), not only in South Africa, but all over the world has become a key principle in the global market. Foreign countries no longer look at rational organizational structures, but instead concentrate on fair ethical form.

      Thus, the growing availability of business ethical form and ongoing processes of behavioral approaches have allowed a growing interconnection between distant locations, and increased interaction between disparate social groups. These patterns have become central factors in processes of identity construction for members of a global community.

1.1-Globalised business ethical world and identity:

Business ethics, as a global framework, is a global managerial perspective that includes the MACRO and MICRO perspective. The macro perspective mostly... [continues]

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