Business Code of Ethics

Topics: Ethics, Business ethics, Southwest Airlines Pages: 6 (1826 words) Published: October 11, 2011
Business CODE of ETHICS
JUNE 22, 2011

Business CODE of ETHICS
When face with major problems and dilemmas within the company, management look to the standards of ethical conduct for guidance. Code of Ethics is the backbone to any organization or corporation. When a possible violation has accrued one has to ask three questions. Will my actions be fair, would I be please with the decision that I make, and can others learn from my actions. Code of Ethics is define as a written set of guidelines issued by an organization to its workers and management to help them conduct their actions in accordance with its primary values and ethical standards (businessdictionary, 2011). For my paper I chose Southwest Airlines because of their excellent customer service that hey provide. I will give some general information on Southwest Airlines and the mission statement. I will determine the type of ethical system that the airline uses and the reason upon which I based my decisions. I will include the ethical system driven, relativistic, entitlement, and duty- driven (legal or religious) ethics. I will identify and discuss how the code of ethics is used. Include several paragraphs on each use: one for the employees, one for management, and one for the board of directors. I will explain why the code of ethics is used, how it is used, and when it is used. I will explain why the organization needs to modify their existing code of ethics? I will explain how I might modify the code if I were the new CEO and how I would implement the changes. I give the possible reactions to the code are to be expected from employees and managers. I will explain the effects the code have on organizational culture have on the acceptance of the code? Lastly I will explain the effect of the code on the organization.

Southwest Information
Southwest Airlines started operations on March 25, 1967 with $5000 in the bank they, filed application with the Texas Aeronautics Commission on November 27, 1967 (Southwest Airlines, 2011). The company wanted to provide customers with a pleasurable and safe way to travel. The company net income is $500 million a year (Southwest, 2011). At Southwest Airlines, diversity means having a modern and multifaceted workforce as a key competitive advantage in the national marketplace. The mission of Southwest Airlines is dedication to the highest quality of customer service delivered with a sense of warmth, friendliness individual pride, and company sprit (Southwest Airlines, 2011). This is the mission statement for everyday operations. This brings me to my next point. I will determine the type of ethical system used and the reason.

The Ethical System used and the Reason
The code of ethics for Southwest Airlines was update last by the Board of Directors on September 18, 2008 (Southwest, 2011). The Code of Ethics for Southwest Airlines is to deliver Legendary Customer Service, with Spirit and LUV, leavened with Common Sense and Good Judgment while keeping Safety paramount. Treat our customer and each other the way we would like to be treated. Southwest Airlines place a high importance on honesty, integrity, and personal responsibility (phx.corporate, 2008). The ethical system that is used in the Southwest code of ethics is humanistic and duty based ethics. My reason for choosing these two ethics is humanistic- when Southwest interviews a potential employee they are not looking for skills to fill their openings but they look at a person attitude and the way they carry themselves and then train them the Southwest way and for duty based which is an obligation and commitment, Southwest have an obligation and commitment to give their customer the highest level of customer service and it’s been proven to be true, because I have been a Southwest customer several times. Driven ethics comes from within a person and the kind of individual Southwest hire for their company, these...
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