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Acknowledgement

All the acclamation and appreciation is for Almighty Allah the most merciful, gracious and beneficent who is entire source of all the knowledge and wisdom endowed to mankind. Without His assistance none is capable of accomplishment.
We would be doing injustice without mentioning the name of the person who helps us throughout the semester and made us understand the major concepts of entrepreneurship, who worked day and night in making our projects the ones to be remembered. So our special thanks go to Prof. Rasheed Khalid.
Heartiest gratitude and compliments to our Parents, without their continuous love and encouragement we could not complete this task and in the end we would like to thanks our worthy teachers without them we want be able to complete this task. The Project in your hand is the collection of our observation and research.  
The source of information for the preparation of project includes a thorough research conducted on the internet, information obtained from maternity hospitals.

Executive Summary
A. Opportunity
  * Need to Be Filled:
Maternity home, a place for expected mothers where the life of mothers and babies are saved with proper treatment.   Well in Pakistan there are no such maternity homes or care centers for expected mothers and their new born babies. Whereas in hospitals they are treated poorly, inappropriate medication and care is given to them. Some of the basic problems which we observed and find them as opportunity recognition for building up a maternity home are:

  * In Pakistan an estimated 30,000 women die each year due to pregnancy related causes. Recent estimates (WHO & UNICEF) place the figures around 270/100,000 live births but in reality it may be higher because of under registration of deaths in country and absence of cause of death information.
  * Pakistan has the eighth highest newborn mortality rate in the world in line with countries such as Somalia, Afghanistan, and Iraq,... [continues]

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