Topics: Hamburger, Chicken, Marketing Pages: 2 (606 words) Published: March 5, 2013
Ramly food porcessing sdn. Bhd. Located in kuala lumpur is a well-known bumiputera-owned food based manufacturer dealing in meat production such as beef, chicken and marine produced. Founded in 1979 by Dato’ Haji Ramly Bin Mokni and Datin Hajjah Shala Siah Binti Abdul Manap, Ramly food processing sdn bhd was given birth due to the fact there was a need to produce halal, clean and quality products. In 1979, Ramly decided to give up his job as a butcher at a supermarket and began to make burger patties with his wife Datin Shala Siah Abdul Manap from their flat in Lorong Haji Hussein Kuala Lumpur. The husband-and-wife team made the patties manually, mincing meat and adding own blend of spices to the patties, producing about 200 pieces a day. Currently, the company own a processing plant located in SME Industrial Park, Mukim Batu, Kuala Lumpur offering jobs in management, production to product marketing and distribution. RAMLY now is the household name in Malaysian and international markets. Ramly Burger Chicken Burger Classic Oblong, Beef Burger Classic Oblong and Lamb Burger Classic Oblong Ramly’s Tempura Chicken Nugget Chicken Frankfurter and Beef Frankfurter Chicken Cocktail & Beef Cocktail Fried Chicken Alaskan Pollock Ramly Minced Chicken Burger Bun & Frankfurter Bun Ramly Food Processing Sdn Bhd. Range of product for food processing is seafoods products and meat products. Breaded squid ring, prawn burger, and fish nugget. Meat products includes chicken burger, minced chicken, beef cocktail, beef nugget, chicken wing, and tempura chicken nugget.

What started out as a humble beginning, making beef burger patties from home and selling them to friends, has turned Ramly Food Processing Sdn Bhd into a billion ringgit business. Ramly Burger has been a successful homegrown brand in Malaysia over the last three decades. Its sales have breached the RM1 billion mark and it is aiming to double that to RM2 billion by 2016. Currently, Ramly Food exports its...
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