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BSA 375 Learning Team Service Request S

Satisfactory Essays
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BSA 375 Learning Team Service Request S
Learning Team: Service Request SR-kf-013 Paper
Steve Kue
BSA_375
09/21/2014
Marcia Reid
Learning Team: Service Request SR-kf-013 Paper

To determine the requirements of the user’s needs we can use questionnaires that are printed onto the receipts that the customer gets when shopping from our stores. These questionnaires can be helpful in determining our stores overall customer satisfaction ratings. Other methods may include an open discussion or a forum to gain more insight on what our customers would like to see in our stores or what products that we could look into bringing into our stores.
I can see having a meet and great with the public to have a positive reaction, this will show our customers that we care about being in their community, and being a part of their community. The objective is to create a program called Frequent Shopper Program, this is to show gratitude to our respective consumers. By doing so we want to reward them with high end gift items that we have partnered with a loyalty program. Two things that have been confirmed are as the following:
Kudler Fine Foods is interested in developing a system to track customer purchases through a Frequent Shopper Program to award loyalty points for redemption.
The objective of this project request is to track purchases of individual customer's. The customer purchases will be tracked and accumulated as loyalty points for redemption by the customer for gift items, specialty foods and other products or services as made available through partnerships with other external companies. The strategic purpose of the Frequent Shopper Program is described on the Sales & Marketing page of the Kudler Fine Foods Intranet site.

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