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VIETNAM NATIONAL UNIVERSITY- HOCHIMINH CITY
                                                INTERNATIONAL UNIVERSITY                                SCHOOL OF BUSINESS ADMINISTRATION

FACTORS AFFECTING THE BEHAVIOR INTENTION IN USING ATM SERVICES OF STUDENTS IN VIETNAM NATIONAL CITY IN CASE OF VIETTINBANK

                                             A Thesis proposal                                                     Submitted to                                        The school of Business Administration                                  in partial fulfillment of the requirement for the course in                                       Research Methods for Business

By
DINH THI XUAN HUONG (BABAIU10185)

                                                Supervised by                                             Dr. LE HOANG DUNG     
                                 

HO CHI MINH CITY, OCTOBER 20

CHAPTER 1: INTRODUCTION
1.1 Background
Innovative technology is becoming ever more important through all over the world, especially the automation technology. Most industries in the world are trying to utilize the leading edge technology not only in economic but also in education, medical treatments. To catch up with this development, banks had to revolutionize and modernize their systems by applying the automated payments of e-banking services such as paying electricity fees, paying salaries and many diversity services. Based on it, thousands of customers nowadays may actively connect with banks in the most convenient way through Automated Teller Machine (ATM) system because they do not have to spend a lot of time going to the bank. Nowadays, each bank has a thousand of ATMs, which are located around our country. The users have ATM cards to exchange with banks when they need to withdraw the money from...