British Council has created a number of Ads so far in order to meet their marketing strategy. Some of the are listed below:
|Advertiser |Brand Name |Title |Agency |Country |Category |Released | |Advertising Council|The British |Meet Your Hero |M&c Saatchi Sydney|Australia |Corporate image & |June 2008 | | |Council | | | |Industry, Public | | | | | | | |awareness | | |Advertising Council|The British |Jungle Book |Rediffusion Dy&r |India |Public awareness, |August 2006 | | |Council | | | |Environmental & | | | | | | | |Animal Issues | | |Advertising Council|The British |Taxi |Teesta |India |Public Awareness |September 2002 | | |Council | | | | | | |Advertising Council|The British |Hamlet |Graffiti BBDO |Romania |Public Awareness |June 2002 | | |Council | | | | | | |Advertising Council|The British |Faces |Mccann-erickson |United Kingdom |Colleges, |September 2001 | | |Council | |Manchester | |Universities & | | | | | | | |Education Centers,| | | | | | | |Corporate image & | | | | | | | |Industry, Public | | | | | | | |awareness | |
Through research, reports and opinion pieces, British Council gives their latest insights into important global questions and trends facing individuals, nations, businesses and communities. They look at the ways in which cultural relations can help tackle some of the major issues of today through co-operation and exchange in culture and education. Few publications are pointe out below:
1. Culture at Work: The value of intercultural skills in the workplace: This report, produced in partnership with Booz Allen Hamilton and Ipsos Public Affairs, looks at the importance employers place on intercultural skills. It shows that employers value intercultural skills as highly as formal qualifications; as well as recognizing the tangible business benefits of having a workforce with such skills, they see the clear risks associated with employees lacking them. Reference: http://www.britishcouncil.org/sites/default/files/documents/culture-at-work-research.pdf
2. Voices of the People: Culture, Conflict and Change in North Africa: This publication presents the most important insights from a research project carried out for us by the Post-War Reconstruction and Development Unit at the University of York. It suggests that the UK arts community can help shore up fragile changes in the region and build a sustainable cultural ecosystem. Reference: http://www.britishcouncil.org/sites/default/files/documents/Voices-of-the-people-v9_0.pdf
3. Trust Pays: Based on new international research undertaken with IPSOS Mori, the...
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