British Airways

THANABUT
It's a need for your life.
Wednesday, 30 May 2007
Analysis of Organization: British Airways
By T.Raktabutr (20 Dec 06)
1) Introduction

This report is written to give details about organisation overview and organisation process of British Airways Plc. and provide the critical analysis on the organisation process. First, it will look at company profile and the history of the organisation including the organisational chart in order to give an overview of organisation and then will explore the evolution of the organisation. Next, it will continue to focus on the organisational processes including (1) Change within organisation (2) Organisational Culture (3) Recruitment, Job Placement, Training and Promotion Policy. These organisational processes will be provided in details regarding what are organisational change, HR policy, and organisational culture? How these processes are related and affected in each other? Moreover, it will critically organisation on these processes in order to know their problems and benefits toward the organisation. Finally, it will give recommendations for the organisation to use as a guideline to deal with organisational process in the future.

2) Company Profile

British Airways (BA) is the world’s leading international airline in United Kingdom which provides international and domestic air services for passenger and cargo. BA has airline route which approximately comprise of 150 destinations in 75 countries including North America, Central and Latin America (plus Spain), Western Europe, North and Eastern Europe (plus the Eastern Mediterranean), Africa, and Asia. The corporate headquarter is located in London and its main hubs are London Heathrow airport and Gatwick airport which both short haul and long haul flight are operated in these airports. (Datamonitor, 2005) Moreover, BA has more than 280 aircrafts, which mainly are Airbus and Boeing jets and it has more than 40,000 employees to work for the company. (Hoovers,... [continues]

Read full essay