Brics

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1. Map the likely evolution of the BRICs. What indicators might companies monitor to guide their investments and actions? China and India will be the dominant global suppliers of manufactured goods and services, respectively, while Brazil and Russia will become the principal suppliers of row materials. Collectively, on almost every scale, they will become the largest entity on the global stage. The unfolding influence of the BRICs as engines of new growth and spending power leads some to argue that these transitions may happen even sooner, especially given the aging working populations and falling productivity rates in richer nations. Experts forecasts that the most dramatic transition will take place over the next 20 to 30 years, BRICs will show higher returns, increased demand for capital, and stronger national currencies. Companies should monitor the, political, legal, and cultural factors and changes. More over companies should monitor GDP, GNI, PPP indexes, i.e. managers should assess economic environments and forecast market trends to make better investment choices, operating decisions, and competitive strategies. Also managers have to use several indicators to assess an economic environment; meaningful indicators include growth rates, income distribution, inflation, unemployment, wages, productivity, debt, and the balance of payments and improve economic analysis by identifying meaningful indicators and then understanding how they interact with each other.

2. What are the implications of the emergence of the BRICs for careers and companies in your country? The emergence of the BRICs effect on our country has some advantages and disadvantages, because it may create new career opportunities, more product options, and better price and/or quality for products because of competition. But on the other hand it may affect negativily the domestic firms more over it may cause some kinf of monopoly as the BRICs taking the lead.
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