Bookstore Sample Business Plan

Project in TLE IV BOOKKEEPING

BUSINESS PLAN

“TWICE SOLD TALES BOOKSTORE”

by:
IRENE F. RETITA
407

to:
SIR MANNY LACHICA
Bookkeeping Adviser

Table of Contents
Section 1 - Executive Summary 2 * Introduction 2 * Company 2 * Products/Services 2 * Market 2 * Financial Considerations 3
1.1 Objectives 3
1.2 Keys to Success 3
1.3 Mission 3
Section 2 – Company Summary 4 2.1 Company Ownership 4 2.2 Start-up Summary 4 * Start-up (Graph) 4 * Start-up Requirements (Table) 5 * Start-up Funding (Table) 6
Section 3 - Products 7
Section 4 – Market Analysis Summary 7 4.1 Market Segmentation 8 * Market Analysis (Pie Graph) 9 * Market Analysis (Table) 9
Section 5 – Strategy and Implementation Summary 10 5.1 Competitive Edge 10 5.2 Marketing Strategy 10 5.3 Sales Strategy 10 * Sales Monthly (Graph) 11 * Sales by Year