When Gates first created Microsoft, selling products to middle class Americans was difficult. At that time, computers were much larger in size and also in price, people thought of the computer as a toy, not a work necessity or communications tool. The American people already had their tools for work and school such as the typewriter and the use of the library, so why would they need a computer. In the early stages no one realized how Gates would change the way we explore the world and our cultures, view multi-media, make purchases over the Internet, and meet new people. These happenings were not created in the early stages though. As Microsoft began to grow, businesses started to realize that they could use computers and printers to organize their files in a whole new way. Documents that once filled a six-foot tall filing cabinet now fit into a small three and a half inch sized floppy disc. Something that simple eliminated the need for businesses to rent out more space and spend less money on document storage, which saved the company money. Even though computers were much larger than, the space they required was still much less than a company's filing system.
Even though businesses started acquiring computers and software, the everyday American still saw no purpose in purchasing one for the home. High schools started building computer rooms for people to use, but since they were so expensive a high hourly rate had to be charged. During this time gates Realized that he would have to develop are more readily available access for the everyday American. In time, Gates and his team at Microsoft began building computers that were smaller in size and had a variety of capabilities such as word processing, printing, and gaming. As the computers got smaller, so did the prices. Middle class Americans could now purchase a personal computer that would not put a set back in their bank account. As soon as personal computers started hitting the mainstream market, the demand for improvement began. People wanted their machines to boot up faster, have larger memory, have improved programming, and be easier to use. Luckily Gates already knew the people would have these needs, so development was already underway.
Once the ball started rolling, Gates realized that the technologies used in his computers, specifically the microprocessor, could be used in other items than a computer. For example, elevator controls, traffic lights, automobiles, heating and air conditioning systems, stereos, televisions, etc had now become more technologically advanced, saving manufacturers a great deal of money. As one can see, Bill Gates technologies were slowly evolving everything in our daily lives that at first we may not have realized. Gates allowed many things to occur more efficiently with less space and time required. This is important because the better the pace Americans run their lives, the better the whole American system runs.
Like the television changing vacuum bulb technology to liquid crystal display technology, Bill Gates knew that his company would not hold up if he did not constantly continue for improvement. As personal computers began to improve on technology, so did the users' knowledge. People were beginning to realize that computers were...