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Big Bazaar Report

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Big Bazaar Report
INTRODUCTION
Big bazaar is a hyper market chain owned by the Pantaloons Retail India Limited, with currently more than 50 outlets in metros, medium, and small cities. Big Bazaar combines the look and feel of Indian bazaars with aspect of modern retail like choice, convenience, and hygiene. It works on the same economy model like Wal Mart, and has had considerable success in many Indian cities and small towns. The idea was pioneered by entrepreneur Kishore Biyani, the head of Pantaloons Retail India Limited. Big Bazaar is not just another hyper market, it caters to every need of your family. Where Big Bazaar scores over other stores is its value for money proposition for the Indian customers .At Big Bazaar, you will definitely get the best products at the best prices -
That is what they guarantee. With the ever increasing array of private labels, it has opened the doors into the world of fashion and general merchandise including home furnishings, utensils, crockery, cutlery, sports goods and much more at prices that will surprise you. And this is just the beginning. Big Bazaar plans to add much more to complete your shopping experience. Living up to its motto of “ Isse sasta aur accha kahin nahi”

All products in Big Bazaar will be available at prices lower than the MRP, often up to 60% discount. In addition to this, various offers, discounts and promotions will be regularly held at the store. The consumer will experience a new level of standard in price, convenience and comfort, quality, quantity, and store service levels. BIG BAZAAR in its true hyper market model will offer all of the above for both leading brands and also for its private labels.

There are many types of retail format available in India like grocery store to mall. They have different types of market for the business. Among of all this format of retail big bazaar is the successful retail format in Indian retail industry. In past Indian customer only familiar with the nearby convince store

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