A Russian neurophysiologist, named Ivan Pavlov (1849-1936), found that if he consistently sounded a tone at the same time that he gave a dog food, the dog would eventually salivate to the sound of the tone alert. Through this research he discovered a basic mechanism of learning called the Conditioned Reflex. A Conditioned Reflex is if a neutral stimulus (i.e. the tone) is paired with a nonneutral stimulus (i.e. the food), the organism will eventually respond to the neutral stimulus as it does to the nonneutral stimulus. Perhaps the strongest application of classical conditioning involves emotion. Common experience and careful research both confirm that human emotion conditions very rapidly and easily. Particularly when the emotion is intensely felt or negative in... [continues]
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