Beaty Salon Performance in Kenya

Only available on StudyMode
  • Download(s) : 90
  • Published : February 15, 2013
Open Document
Text Preview
Business Plan For

Penny’s Hair Salon
9527B Westheimer Brandon, Manitoba R7B 1R1

Phone: (204) 727-5555 E-Mail address

Prepared by: Penny Pretty And Frank Pretty Jr. DATE

Table of Contents 1.0 Executive Summary………………………………………………………Page No.

2.0 Product and Service Description…………………………………………………

2.1 Service…………………………………………………………………………….. 2.2 Product…………………………………………………………………….. 2.3 Pricing……………………………………………………………………...

3.0 The Market Plan…………………………………………………………………. 3.1 Competitive Summary…………………………………………………….. 3.2 Advertising………………………………………………………………… 3.3 Customer Profile…………………………………………………………...

4.0 Operational Summary…………………………………………………………… 4.1 Supplier Summary………………………………………………………… 4.2 Location…………………………………………………………………… 4.3 Employment Summary……………………………………………………. 4.4 Regulations………………………………………………………………… 4.5 Insurance Coverage………………………………………………………...

5.0 Management Summary…………………………………………………………..

6.0 Action Plan…………………………………………………………………………

7.0 Financial Information…………………………………………………………….. 7.1 Financing Summary………………………………………………………… 7.2 Project Costs………………………………………………………………… 7.3 Sales Forecast……………………………………………………………….. 7.4 Cash Flow Forecast………………………………………………………….

Appendix………………………………………………………………………………...

1.0 Executive Summary Penny’s Hair Salon is a full-service beauty salon dedicated to consistently providing high customer satisfaction by rendering excellent service, quality products, and furnishing an enjoyable atmosphere at an acceptable price/value relationship. We will also maintain a friendly, fair, and creative work environment, which respects diversity, ideas, and hard work. Our Mission: To supply services and products that enhance our client’s physical appearance and mental relaxation. Our Motto: Customer Satisfaction Guaranteed Penny Pretty, co-owner with Frank Pretty, her husband, has worked in a prestigious, upscale salon in Brandon for the past two years. Penny has created a large client following through hard work and dedication. Penny, and her team of talented beauticians, have what it takes to make this venture an extremely successful one. We expect our growing reputation to lead to new clients and attract more beauticians to support our anticipated growth. The keys to success in our business are: Location: Providing an easily accessible location for customers. Environment: Providing an environment conducive to giving a relaxing and professional service. Convenience: Offering clients a wide range of services in one setting, and extended business hours. Reputation: The owner and other beauticians have a reputation for providing superior personal service. 2.0 Products and Services Penny’s Hair Salon will be providing both services and products to better meet our customers’ needs. 2.1 Services Penny’s Hair Salon is considered an upscale, full-service beauty salon. We offer a wide range of services that include: Hair: cuts; relaxers; perms; colours; shampoo; conditioning; curling; reconstructing; weaving; and waving. Nails: manicures; pedicures; polish; sculptured nails. Skin Care: European facials; body waxing; massages.

2.2 Products Penny’s will, upon commencement of operations, sell a wide range of beauty products. We will be providing quality hair, nail, and skin care products. Penny’s has an exclusive contract with Joico to sell their top quality products. In addition we will have other name-brand products for sale to meet customer needs, such as: Matrix, Paul Mitchell, Rusk, and Biolage. The products will include shampoos, conditioners, mousse, hair spray, nail polish, nail files, skin conditioners, and cleansers, facial masks, and other such beauty products. What will set Penny’s Hair Salon apart from the competition is our commitment to providing all of these products and services in one convenient location. 2.3 Pricing The brand-name hair products will range in cost from $5.00 - $50.00. These costs will not vary form other competitors as there is a standard price...
tracking img