Chapter 1 Introductory Part
1.1 Origin of the Study
The report on HR Management & Development of Banglalink is to be conducted for Ms. Tasnima Aziza, Course Instructor, Human Resource Management, Institute of Business Administration, Jahangirnagar University. Ms. Tasnima orally authorized us to conduct the study of various functions of HR in an existing corporate company to develop our understanding of Human Resource Management as for the partial fulfillment of BBA program.
1.2 Studying Objectives
1.2.1 Broad objective
* Understanding the features of HRM in real business situation, going beyond the academic theories to develop our career and education in the professional organization. 1.2.2 Specific objective
Learning and developing the ideas of business practices observing the various integrated processes of Human Resource Management under the company “Banglalink”. Identifying the business nature of the HR functions is the core of our study.
1.3 Scope of the Study
The report cannot say anything about the internal technical matter of the HR Programs (Database of compensation, reward, performance appraisal) of Banglalink. The report also does not cover elaborately HR planning because every company has its own secret workforce planning recipe. 1.4 Limitations
1.4.1 Lack of HR evaluation experience
As we are in our very preparatory part of the HRM course, it is difficult for us to make the assessment more complete. 1.4.2 Restricted area of information
There were some restrictions to have access to the information confidential by concern authority.
1.5.1 Primary sources
* Structured interviews were conducted to people involved in HR Management Team of Banglalink. * Further, an unstructured interview was conducted to
1.5.2 Secondary sources
* Annual report
* Various publications
1.6 Report Preview
The report is organized n the following structure-
* Prefatory Parts
* Report Proper
* Appended Part
1.6.1 Prefatory Parts
It consists of title fly, title page, letter of transmittal, table of contents and executive summary. 1.6.2 Report Proper
This is the main body of thee report consisting of three parts with introduction and conclusion. Part 1- overview of banglalink consisting of 4 chapters
Part 2- staffing includes 3 chapters
Part 3- maintenance of performance with career management
1.6.3 Appended Part
It consists of references and a questionnaire.
An Overview of
Chapter 2 Outline of the Organization
2.1 Company Profile
Banglalink - making a difference
When Banglalink entered the Bangladesh telecom industry in February 2005, the scenario changed overnight with mobile telephony becoming an extremely useful and affordable communication tool for people across all segments.
Within one year of operation, Banglalink became the fastest growing mobile operator of the country with a growth rate of 257%. This milestone was achieved with innovative and attractive products and services targeting the different market segments; aggressive improvement of network quality and dedicated customer care; and effective communication that emotionally connected customers with Banglalink.
Banglalink is today the 2nd largest mobile operator in the country and has recently celebrated with 1.5 crore customers. Headquarters BangladeshIndustry TelecommunicationsType Privately HeldStatus Operating| Location FM Center (Tiger House), Level-1, House: SW (H) 04, Gulshan Avenue Gulshan Model Town, Dhaka, 1212 Care Points Over 700 customer care points including 7 customer sales and care...