Balanced Score Card
Table of Contents introduction 2 Financial perspective 3 Objectives: 3 Measures: 3 Targets: 4 Initiatives : 4 Internal business process perspective 6 Safe & sustainable 6 Operational Excellence 6 Focus on customer 7 Where people make the difference 7 CustOmers Perspective 9 More CustOmers 9 CustOmers loyalty 9 LOWEST price 10 On Time Flight 10 CUsTOmers SAtifaction 10 Resume 11 conclusion 12
introduction
Firstly, the balanced scorecard was considered as a measurement tool, however at the present time it is been widely used by organizations as a strategic management system that supports and clarify company’s strategy and vision by measuring the four elements of the balance scorecard and interprets these aspects into strategic actions within the business thus to achieve a competitive advantage
The balanced score card is a vital management concept that enables managers to link the gap between tactical objectives counter to operational excellence. It also provides feedback concerning the business internally and its external outcome for continuous improvement of the overall performance. When the four elements of the balanced score card are integrated fully it alters strategic planning into sustainable execution .
This report aims to explain the balanced score card analysis of Easy Jet, the low-priced fares airline company. The main body of this report is divided into four parts relating to the balanced scorecard themes; 1. The financial aspect 2. The internal business 3. The customer perspective 4.
Financial perspective
This aspect of the balanced scorecard is an important variable perspective for Easy jet which determines the effectiveness of the company’s strategy on the end result.
The financial objective of profit making businesses are typically associated with higher profitability margins which are measured by proportions such as, rapid sales growth, operating profit and return on capital.
introduction
Firstly, the balanced scorecard was considered as a measurement tool, however at the present time it is been widely used by organizations as a strategic management system that supports and clarify company’s strategy and vision by measuring the four elements of the balance scorecard and interprets these aspects into strategic actions within the business thus to achieve a competitive advantage
The balanced score card is a vital management concept that enables managers to link the gap between tactical objectives counter to operational excellence. It also provides feedback concerning the business internally and its external outcome for continuous improvement of the overall performance. When the four elements of the balanced score card are integrated fully it alters strategic planning into sustainable execution .
This report aims to explain the balanced score card analysis of Easy Jet, the low-priced fares airline company. The main body of this report is divided into four parts relating to the balanced scorecard themes; 1. The financial aspect 2. The internal business 3. The customer perspective 4.
Financial perspective
This aspect of the balanced scorecard is an important variable perspective for Easy jet which determines the effectiveness of the company’s strategy on the end result.
The financial objective of profit making businesses are typically associated with higher profitability margins which are measured by proportions such as, rapid sales growth, operating profit and return on capital.