Topics: McDonald's, Information systems, Decision theory Pages: 8 (1886 words) Published: March 16, 2013
An Evaluation of STI College

Quezon Avenue Campus

Business Information System
Presented to Mr. Benjamin Gutierrez Jr. MBM of the
STI College Quezon Avenue in Partial Fulfillments of the Requirements For the Degree of
Bachelor of Science in Business Administration
Major in Operations Management
Ryan M. Rodrigueza
Alfredrick A. Basa

McDonald’s Brief History
McDonald's is a huge multi-national restaurant chain. There are 32000 restaurants all over the world that are willing to sell you a Big Mac and fries. Indeed, you would probably be hard-pushed to find a country that does not contain a few McDonald's restaurants somewhere within its borders. The company is now so big that you could be forgiven for thinking that it has always existed. But it hasn't. It was started in the first half of the 20th Century by two brothers - neither of whom was named Ronald.

Richard and Maurice McDonald opened their first restaurant. In 1940 with the McDonald's Barbecue restaurant in San Bernardino, California1. What is not in dispute, however, is that both of the above were false starts. They were both the kind of American restaurant where cars park around a central hub (where the food is prepared) and it is delivered to the waiting customers by 'car hops'.

In 1948 the brothers became disaffected by this style of restaurant, the pressures of a full menu, and the hassle of managing staff, and so decided to scale down the operation. They developed the idea of an 'assembly line' whereby a reduced menu (consisting only of hamburgers, cheeseburgers, French fries and drinks) could be cooked cheaper and quicker, which would hopefully lead to a higher turnover of customers. And so it was, on 12 December, 1948, that the new revamped McDonald's Restaurant opened, and Richard McDonald cooked the first McDonald's hamburger.

Role of Information System
✓ Hardware and Software Integration
An organization can have several different computer platforms (hardware and software). The concept of information systems as a scalable platform can merge different hardware and software systems. A system can process, store and distribute information if integrated into the workflow of an information system. For example, a local area network (LAN) can integrate into a mainframe system that processes accounting information through a concept called a "gateway." An open architecture information system allows for integration at all levels throughout an organization.

✓ Support of a Multi-Processing Environment
An information system can support a "real-time" multi-processing environment through the concept of "time-sharing application." Time-sharing application allows for the prioritizing of applications based on user-id and system priority assigned to an application, device, and database or system catalog. These features are important to an organization that process transactions while developing and testing program applications. In a multi-processing environment, various departments, divisions or branches can have access to the system at the same time intervals.

✓ System Partitioning
The layout of an information system is partitioned according to data security policies, user access and program applications. The partitioning of the physical hard drives, memory and storage space related to software applications creates system balance and effective use of the system Central Processing Unit (CPU). System partitioning programs, tools and routines keeps the system from overloading, which slows down system performance. Extra files paged to memory that are not being used can slow down a customer support system, which relies on timely processing of customer inquiries. System partitioning is maintained by a process of "preventive maintenance" which ensures the integrity of system partitioning.

✓ Provides Data for Decision Support
The most important role of an information system in an organization...
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