➢ Executive Summary
➢ Market Survey Objectives.
➢ Company’s Objective
1. Sources of data sample
2. Method of data collection
3. Sampling plan (Tools & Technique of analysis)
➢ Profile of Coca-Cola (The back ground)
➢ Mission of Coca- Cola India
➢ Companies’ product line
➢ Coca-Cola Leadership
➢ Various brands of Coca-Cola Company
➢ Companies’ competitions
➢ Market survey, feedback & Data Analysis
➢ Problem during survey
➢ Suggestions/ Recommendations
Aviva India is a joint venture between one of the country’s oldest and largest groups, Dabur, and Aviva Group, one of the UK's largest insurance group, whose association with India dates back to 1834.
Our vision is to be amongst India’s leading life insurers with a quality business model, focused on sustainable growth. We seek to build a robust product portfolio meeting all customer lifecycle needs related to – Protection, Retirement, Savings and Investments.
With a strong sales force of over 14,000 Financial Planning Advisers (FPAs), we have initiated and pioneered many innovative sales approaches, including the concept of Bancassurance and Financial Health Check services. We are among the first companies to introduce the contemporary unit-linked products.
A seasoned team of fund managers make our fund management one of the key differentiators. In India, with a wide distribution network of 134 branches spreading across nearly 1,000 towns and cities, we operate in partnership with the Dabur Group through our 26% interest in Aviva... [continues]
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