Automotive Industry and Mitsubishi

Topics: Mitsubishi, Mitsubishi Motors, Automotive industry Pages: 6 (1750 words) Published: February 13, 2012
Mitsubishi Group of Companies
(Mitsubishi motors)
The Mitsubishi Group of Companies is a Japanese conglomerate consisting of a range of autonomous business which shares the Mitsubishi brand, trademark and legacy. The Mitsubishi Company was first established as a shipping firm by Yataro Iwasaki in 1870. The Company bought into coal mining in 1881 by acquiring the Takashima mine and Hashima Island in 1890, using the production to fuel their extensive steamship fleet. They also diversified into shipbuilding, banking, insurance, warehousing and trade. Later diversification carried the organization into such sectors as paper, steel, glass, electric equipment, aircraft, oil, and real estate. As Mitsubishi built a broadly based conglomerate, it played a central role in the modernization of Japanese industry. The merchant fleet entered into a period of diversification that would eventually result in the creation of three entities: * Mitsubishi Bank

* Mitsubishi Corporation
* Mitsubishi Heavy Industries
* Mitsubishi motors
* Mitsubishi Chemicals
* Mitsubishi Atomic Industry
* Mitsubishi Power systems
During the Second World War, Mitsubishi manufactured aircrafts under the direction of Jiro Horikoshi. The Mitsubishi Zero was a primary Japanese Naval fighter in World War II. As was common among Japanese Companies during the Second World War, Mitsubishi made use of forced labour during this time period. Mitsubishi participated in Japan’s unprecedented growth of the 1950’s and 1960’s. For example, as Japan modernized its energy and material industries, the Mitsubishi companies created, Mitsubishi petrochemical, Mitsubishi Atomic power Industries, Mitsubishi Liquefied Petroleum Gas, and Mitsubishi Petroleum Development. In 1970, Mitsubishi companies established the Mitsubishi foundation to commemorate the centennial anniversary of the founding of the first Mitsubishi Company. MITSUBISHI MOTORS CORPORATION

Company Profile
Industry : Automobile Manufacturing
Founded : April 22, 1970
Chairman : Takashi Nishioka 
President : Osamu Masuko
Products : Automobiles and light trucks
Website :
Mitsubishi Motors Corporation is the sixth largest automaker in Japan and the seventeenth largest in the world by global vehicle production. It was formed in 1970 from the automotive division of Mitsubishi Heavy Industries. It has its headquarters in Minato, Tokyo. Mitsubishi's automotive origins date back as far as 1917, when the Mitsubishi Shipbuilding Co., Ltd. introduced the Model A, Japan's first series-production automobile. In 1934, Mitsubishi Shipbuilding was merged with the Mitsubishi Aircraft Co., a company established in 1920 to manufacture aircraft engines. The unified company was known as Mitsubishi Heavy Industries (MHI), and was the largest private company in Japan.  MHI concentrated on manufacturing aircraft, ships, railroad cars and machinery, but in 1937 developed the PX33, a prototype sedan for military use. It was the first Japanese-built passenger car with full-time four-wheel drive, a technology the company would return to almost fifty years later in its quest for motorsport and sales success. Immediately following the end of the Second World War, the company returned to manufacturing vehicles. Fuso bus production resumed, while a small three-wheeled cargo vehicle called the Mizushima and a scooter called the Silver Pigeon were also developed. By the beginning of the 1960s Japan's economy was gearing up; wages were rising and the idea of family motoring was taking off. Central Japan Heavy-Industries, now known as Shin Mitsubishi Heavy-Industries, had already re-established an automotive department in its headquarters in 1953. Now it was ready to introduce the Mitsubishi 500, a mass market sedan, to meet the new demand from consumers. It followed this in 1962 with the Minica kei car and...
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