Assignment on Motivation and Appreach to Learning

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Bangor University
Bangor Business School

INDIVIDUAL ASSIGNMENT

ASB 4431 ORGANISATIONS AND PEOPLE

SUBMITTED BY

NADUKANDY BINIL BABU
EMAIL- abpcfb@bangor.ac.uk

STUDENT ID- 500264379

MODULE LEADER - Prof. SALLY SAMBROOK

Word Count: 3163
(Excluding References)

Due date- 05/11/2010

CONTENTS

1.INTRODUCTION 3
2.WHAT MOTIVATED ME TO STUDY MY 3 MASTERS IN BANGOR

3.MY APPROACH TO LEARNING 5

4.ISSUES IN A GROUP WORK 6

5.STRATEGIES FOR SOLVING GROUP PROBLEMS 7 6.CONCLUSION9

7.REFERENCES10

INTRODUCTION
In this essay I would like to discuss the factors that motivated me to do my masters in marketing and also why I choose Bangor University. Since childhood, various aspects of the business world intrigued me but the most intriguing of them all is marketing. Here, the primary reason for which I wanted to pursue MBA in marketing from Bangor University; I firmly believe that I will be benefiting in my professional as well as my personal life. I am keenly interested in enhancing my knowledge further beyond my home country, thus I found Bangor Business School is an excellent place to hone my professional skills and thereby have a bright future. I firmly believe in motivation and Maslow’s Hierarchy Theory motivated me a lot to take my masters. My approach to learning is same as that of the Sensor Stimulation Theory (Laird, 1985). Larid suggested that majority of the learning is done by observing, which is almost 75% and I agree with him. The issues that anticipate in a group work can be of many reasons; I personally faced many group work problems for the last two years when I was working at Bharat Petroleum Corporation Limited (BPCL), India. The problems which I faced while working at BPCL in group work are lack of discussion about the project work and personal ego problems with the team members. Rectification could be done when all the group members meet often and discuss their respective problems or a strong decision from the management side will also works for the problems faced in groups. What motivated me to study my Master’s degree at Bangor

According to Meahr & Mwyer (1997) “Motivation is a theoretical construct used to explain the initiation, direction, intensity, persistence, and quality of behaviour, especially goal-directed behaviour”. The theory that motivated me to study my masters is Maslow’s Hierarchy of Needs Theory (Abraham Maslow, 1943).The theory is basically a classical definition about the human motivation. Maslow Theory is explained on the basis of five needs of a human being. The basic five needs are as follows,

1. Physiological needs.
2. Safety needs.
3. Social needs.
4. Esteem needs.
5. Self-actualization needs.
Physiological needs can be defined as the basic needs such as air, food, water, clothing and shelter or it can be defined as the basic requirements of a human being, without the basic needs none can survive in the universe. Emotional, physical and environmental safety comes under the safety needs. In detail the safety needs can be of security from jobs, family, health etc. Being a mortal soul the support from the life partner, parents, peers etc. is pertinent and this known as social need for a human being. It may also include the care and affection also. One can achieve his/her goals in life only with the support from family and friends. Internal and external esteem needs are the principal needs for any human being. Internal esteem needs means the need that is developed inside the person, which could be self-respect, confidence, freedom etc. Some people are highly confident about the path where they are traveling and they will be certainly...
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