Assignment 4
Sir Richard Branson, Chairman, Virgin Group, Ltd. Case Study
Kendra Dailey
Dr. Reeley
BUS 520: Leadership & Organizational
March 3, 2013 Different types of leadership styles exist in work environments. Advantages and disadvantages exist within each leadership style. The culture and goals of an organization determine which leadership style fits the firm best. Some companies offer several leadership styles within the organization, dependent upon the necessary tasks to complete and departmental needs. Sir Richard Branson, chairman and founder of Virgin Group, Ltd., developed a multibillion dollar brand that has been recognized globally. Branson’s London based Virgin Group is a positive result of the hard work and dedication it takes to become an effective leader. Incorporating different roles and/or leadership styles can benefit most entrepreneurs. Once leadership style is selected; it should then be put into action. Once the style is acted upon, it is then up to the leader to decide if the style will suit their vision best or will other leadership styles or a combination of several leadership styles prepare them to be a better or more effective leader. According to the book Organizational Behavior, there are several types of leadership such as transactional, transformational, and authentic. In the transactional leadership style, leaders of organizations receive certain tasks to perform and provide rewards or punishments to team members based on performance results. Managers and team members set predetermined goals together, and employees agree to follow the direction and leadership of the manager to accomplish those goals. The manager possesses power to review results and train or correct employees when team members fail to meet goals. Employees receive rewards, such as bonuses, when they accomplish goals. The transformational leadership style depends on high levels of communication from management to meet goals. Leaders motivate employees and
Kendra Dailey
Dr. Reeley
BUS 520: Leadership & Organizational
March 3, 2013 Different types of leadership styles exist in work environments. Advantages and disadvantages exist within each leadership style. The culture and goals of an organization determine which leadership style fits the firm best. Some companies offer several leadership styles within the organization, dependent upon the necessary tasks to complete and departmental needs. Sir Richard Branson, chairman and founder of Virgin Group, Ltd., developed a multibillion dollar brand that has been recognized globally. Branson’s London based Virgin Group is a positive result of the hard work and dedication it takes to become an effective leader. Incorporating different roles and/or leadership styles can benefit most entrepreneurs. Once leadership style is selected; it should then be put into action. Once the style is acted upon, it is then up to the leader to decide if the style will suit their vision best or will other leadership styles or a combination of several leadership styles prepare them to be a better or more effective leader. According to the book Organizational Behavior, there are several types of leadership such as transactional, transformational, and authentic. In the transactional leadership style, leaders of organizations receive certain tasks to perform and provide rewards or punishments to team members based on performance results. Managers and team members set predetermined goals together, and employees agree to follow the direction and leadership of the manager to accomplish those goals. The manager possesses power to review results and train or correct employees when team members fail to meet goals. Employees receive rewards, such as bonuses, when they accomplish goals. The transformational leadership style depends on high levels of communication from management to meet goals. Leaders motivate employees and
References: Anthony, L. 2012. Situational Leadership. Houston Chronicle. Houston, Texas. Hearst Communications. http://www.smallbusiness.chron.com Hellriegel D., & Slocum, J. 2011. Organizational Behavior. 13th edition. Mason, Ohio. Cengage Learning. Randall, M. 2012. How to develop a global team. http://www.fastcompany.com