Assignment 1: Exploration of a Journal Article in Sociology

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Because we have a capitalistic economy, business is the main component of it. Business is in every corner of every sector of the market. Most everything you can possible think of that relates to the economy is business. Retail, services, agriculture, manufacturing, health care, even political campaigning all involves business. Even when civilizations were based on an agricultural type of economy, business transactions occurred

The business I have chosen for this is Mc Donald’s.  In 1974, McDonald's opened its first restaurant in the US. Today, more than 2.7 million people in this country place the trust in McDonald’s every day -trusting the Company to provide us with food of a high standard, quick service and value for money. 

Customer service is very important to the McDonald's because it says that they care about their customers. Customer service very important and vital part of any organization, which is selling goods, or service because it exists to satisfy customers... Good customer service will bring you new and keep old customers but if you have bad customer service this will make customers unhappy and they will stop visiting you and the business will not have new customers. 

McDonald's operates in a very competitive market. It generally keeps its prices within a compatible range to its competition. What McDonald's can d...

There is more than one definition for corporate social responsibility. One way in which it can be defined is the obligation of organization management to make decisions and take actions that will enhance the welfare and interests of society as well as the organization (Daft, 2003). In other words, corporate actions have social implications, and managers have a responsibility to act in ways which benefit society as well as the organization (Body, 2005). The difficulty that most companies of today are facing is that investing money in order to become more socially responsible may benefit one of the company’s...
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