ASSIGNMENT 1 BUS 599 Samantha Phill
Amazon vs. Yahoo!
Samantha Phillips
Strayer University
BUS 599
Professor Dr. Amanda Manners
October 26, 2014
Describe, in brief, the histories of both of Amazon.com and Yahoo.com, and determine the core business of each.
Amazon.com is an American e-commerce company based in Seattle, Washington. Founded in 1994 by Jeff Bezos. Launched in 1995, Amazon.com began as an online bookstore before diversifying its product lines by adding VHS, DVD, music CDs, MP3s, computer software, video games, electronics, apparel, furniture, food, toys, and more. Amazon has since established separate websites in Canada, the United Kingdom, Germany, Austria, France, China, and Japan. Since starting out in his garage in Bellevue, Washington, Jeff Bezos has gone on to form one of the greatest ecommerce sites the internet has ever seen. (Gleick, 2014)
In May 1997, one of the most talked-about technology deals of the year, Amazon went public and began selling shares at $18 each. In June 1998, the Internet retailer chose music for its first category expansion beyond books, promising a vast music selection unmatched by any mall store. In October 1998, the company expanded to Europe by launching new websites in Germany and the United Kingdom. In January 2000, Amazon unveiled a friendlier logo. Instead of a downward curve underlining 'amazon.com, ' the new logo features an arrow-shaped smile beginning under the 'a ' and ending with a dimple under the 'z, ' to emphasize that Amazon offers anything, from A to Z. Amazon began to look more like a technology company, introducing new services for website developers in July 2002. Record holiday sales helped Amazon achieve its first full-year profit. For 2003, Amazon made a profit of $35.3 million, compared to a loss of $149.1 million in 2002. Amazon expanded to China in August 2004, reaching a deal worth about $75 million to buy Joyo.com, an online seller of books, music and videos. (Gleick, 2014)
In November 2007, Bezos
Samantha Phillips
Strayer University
BUS 599
Professor Dr. Amanda Manners
October 26, 2014
Describe, in brief, the histories of both of Amazon.com and Yahoo.com, and determine the core business of each.
Amazon.com is an American e-commerce company based in Seattle, Washington. Founded in 1994 by Jeff Bezos. Launched in 1995, Amazon.com began as an online bookstore before diversifying its product lines by adding VHS, DVD, music CDs, MP3s, computer software, video games, electronics, apparel, furniture, food, toys, and more. Amazon has since established separate websites in Canada, the United Kingdom, Germany, Austria, France, China, and Japan. Since starting out in his garage in Bellevue, Washington, Jeff Bezos has gone on to form one of the greatest ecommerce sites the internet has ever seen. (Gleick, 2014)
In May 1997, one of the most talked-about technology deals of the year, Amazon went public and began selling shares at $18 each. In June 1998, the Internet retailer chose music for its first category expansion beyond books, promising a vast music selection unmatched by any mall store. In October 1998, the company expanded to Europe by launching new websites in Germany and the United Kingdom. In January 2000, Amazon unveiled a friendlier logo. Instead of a downward curve underlining 'amazon.com, ' the new logo features an arrow-shaped smile beginning under the 'a ' and ending with a dimple under the 'z, ' to emphasize that Amazon offers anything, from A to Z. Amazon began to look more like a technology company, introducing new services for website developers in July 2002. Record holiday sales helped Amazon achieve its first full-year profit. For 2003, Amazon made a profit of $35.3 million, compared to a loss of $149.1 million in 2002. Amazon expanded to China in August 2004, reaching a deal worth about $75 million to buy Joyo.com, an online seller of books, music and videos. (Gleick, 2014)
In November 2007, Bezos
Cited: (continued) Schneider, L. (2012). Yahoo! Company Profile. Retrieved from http://jobsearchtech.about.com/ od/companyprofiles/a/Yahoo.htm Swisher, K. (2012, September 27). What Will Marissa Do?: Here’s Yahoo’s 2011 Three-Year, 21-Page Product Strategy Plan That Reads a Lot Like Mayer’s New Vision. Retrieved from http://allthingsd.com/20120927/what-will-marissa-do-heres-yahoos-2011-three-year-21-page-product-strategy-plan-that-reads-a-lot-like-mayers-new-vision/ Tate, R. (2012, September 26). Marissa Mayer Allegedly Has 10 or 12 Different Priorities for Yahoo. Retrieved from http://www.wired.com/2012/09/marissa-mayer-yahoo/ Teckchandani, A. (2012, April 16). Focus on Your Core Competencies. Retrieved from http://bizblogs.fullerton.edu/entrepreneurship/2012/04/16/focus-on-your-core-competencies/