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Asian Trade Business Plan

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Asian Trade Business Plan
Start date forecast: 01/01/2012
Forecast period: 3 years

Start date forecast: 01/01/2012
Forecast period: 3 years

4/6/2012
4/6/2012
Business Plan
Business Plan

Cheesiness
Import Ltd.
Cheesiness
Import Ltd.

Table of contents

Executive Summary
Introduction
It is the mission of “Cheesiness Import” Ltd. to provide complete import services including purchase contracts, shipping, warehousing, and delivery scheduling. The company will concentrate on importing different types of cheese from the Netherlands to Japan. Our clients in Japan are the “Professional users”, they include pizza chain stores, family restaurants, Western-style restaurants and hotels. The main company goal is to satisfy our clients which are looking for a variety of quality cheese to satisfy the demand of their customers and to differentiate themselves from their competitors.
The Company
“Cheesiness Import” Ltd. will be a limited liability partnership registered in the state of Amsterdam for tax purposes. Its founders are Ms. Aksana Tarasenka, Ms. Maiodi Lu, Ms. Yen Li and Mr. Alex Bouwmeester, all of them are highly respected group of individuals who are well versed in foreign trade processes.
The company has a limited number of private investors and does not plan to go public. The company has its main offices in Amsterdam, the Netherlands. The facilities include conference rooms and office spaces. The company expects to begin offering its services in June 2012.
The Services
“Cheesiness Import” Ltd. offers complete import services plus cheese consulting services. As mentioned previously, this includes the following: * Supplier/buyer identification * Purchasing, contracting and consulting * Shipping * Warehousing * Delivery

The Market
According to the Supply and Demand of Cheese, published by the Ministry of Agriculture, Forestry and Fisheries, the total cheese volume consumed in Japan has slowly grown for the past five years, with a

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