Asda Case

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What problems of motivation did Archie Norman discover at ASDA? The staff had a lot of motivation problems, starting by the fact that it was a bureaucratic type of company. There was no opportunity for employees to express their ideas and no incentive to advance in their careers. Managers at the top level would decide what to do, not taking in account the input from costumers and employees, employees under their layer would accept to whatever they would say since they were scared to loose their jobs. 2. What do you think Archie Norman should have done on his first day on the job?
 The very first thing would be to let the employees heard, their input is crucial for the turn around of the company. In addition create a plan for decision taking, in which from a range of ideas one is chosen by a group of managers who are open minded in the sense of new ideas for the company. Finally create an environment in which employees can move up in their career, giving them incentive in their salary. 3. What is the financial status of ASDA?  How should the company be re-structured?  What changes would you make?
 ASDA financial status is in a very bad situation, if changes on the managerial structure are not made the company will end up on bankruptcy. The company should be restructured in such way that all the employees can be heard, a communication channel is a must. The input of not only employees but also from costumers has to be implemented. At the end of the day if there is not a relationship in between the company and the costumers, the company will end up in a bad situation, as it is on now. The company should invest in its employees, so that they can have motivation and growth opportunity within the company. 4. Please  review some of the video clips about how ASDA promotes itself ( now being part of Walmart), how common people seem to love to hate ASDA, and how the chain has evolved since the ASDA case was written, then answer the following: 

(a) What do you think are...
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