Apple Versus Dell

Only available on StudyMode
  • Download(s) : 166
  • Published : August 20, 2010
Open Document
Text Preview
Apple versus Dell
Apple, Inc. is one of the largest consumer electronics producers in the world. Apple produces several different types of electronic products. These products include cellular phones, portable music players, computers, servers, software, a digital media receiver, and monitors. Also, Apple owns and runs its own digital media stores. These stores sell digital music, books, and videos. Presently, most of Apple’s revenue comes from the sales of its portable music players, which it calls iPods ( One of Apple’s fiercest competitors, Dell, Inc., is also an extremely large consumer electronics firm. Dell produces several different types of electronic products, as well. Its main products include computers, servers, data storage systems, Ethernet switches, printers, monitors, and projectors ( Although these firms produce various types of electronic products, they mainly compete in the realm of computer sales.

Both Dell and Apple offer various desktop and laptop versions of their computers to both consumers and businesses worldwide. “Apple gets more than half of its sales in the US” ( On the other hand, “Dell generates nearly half of its revenues outside the US” ( Dell sells many of its computers directly through its online store and over the phone. Customers from all over the world can order the computers this way, even if there is not a Dell dealer in their country. In the United States, Dell computers are offered at many large retail stores including Sam’s Club, Wal-Mart, Staples, Best Buy, and at over 160 kiosks located in various shopping malls and airports. Overseas, Dell computers are also available at large retail stores in Canada, Budapest, Moscow, the United Kingdom, Australia, and New Zealand (http;// Apple also has an online store, where customers can order an Apple product and have it shipped almost...
tracking img