Apple Swot Analysis - 2

Only available on StudyMode
  • Download(s) : 169
  • Published : January 27, 2012
Open Document
Text Preview
Apple SWOT Analysis II
Cesar Diaz
MGT/521 Management
October 31, 2011
Erick Espinosa

Apple is a company that concerned of the environment and has been working for more than 20 years to minimize the impact their products have on the environment. Apple has developed and formulate an environmental policy in 1990 and since then, Apple has continue making their products more energy efficient, eliminating toxic substances. Apple is also the only organization that all the products they sell not only meets but exceeds the firm energy guidelines of the ENERGY STAR specification. In 2009 become the first company to report their total carbon footprint giving the opportunity to their clients to see Apple progress and efforts. Studying the financial statements of Apple investors and also costumers can determinate the health of the company, with the statements investors can decide if is a good investment risk by studying them in depth because the financial statements inform all of the business assets and liabilities and also include information about how much shareholders would receive as dividends from each share of stock. Companies calculate the earnings per share by dividing their net income by the total number of outstanding stock.

Apple SWOT Analysis
The environment of Apple is unique in this type of industry, because they focus on all the steps that their products pass through, Apple calculate their carbon footprint establishing the impact the company has in the planet. The footprint of Apple is divide in 46% on Manufacturing, a 6% on Transportation, a 45% on Product use, 1% of Recycling and the last 2% in Facilities The vast majority of our carbon emissions come from the manufacturing, transportation, use, and recycling of our products. The rest — 2 percent — come from our facilities.

The way Apple minimize the impact of their growth is designing the products using less material, ship with smaller packaging and been as energy efficient and recyclable as Apple possible can. Apple remains committed to creating products that have the least amount of impact on the environment. Since 2008, as our revenue grew 74 percent, our greenhouse gas emissions grew only 57 percent. In other words following Energy Star qualification all products of Apple go beyond the USA Environmental Protection Agency`s strict ENERGY STAR guidelines for efficiency and has become the only company that can make that claim. In the past few years has made notable reduction in carbon Emissions ( images/manufacturing_ emissions_20110909.jpg) also the CO 2 Emissions per hour of products have considerable reduce ( Apple continues to install state-of-the-art digital controls, high-efficiency mechanical equipment, and monitoring technology and Apple have a commitment to recycle, that also have Recycling Program and with this increasing their goal all year. The goal for 2010-2015 is a 70% of weight Recycled per year. ( Apple Inc. is an American based multinational company whose stocks are listed in the New York Stock Exchange and NASDAQ (National Association of Securities Dealers Automated Quotations) under the symbol AAPL. The company specializes in the design, development and manufacturing of electronic equipments like computers, software and smart phones. The hardware related product line of the company is well known to everyone; including iphone, Macintosh and ipad and ipod respectively. While there are multiple range of software`s offered by the company to its customers that ranges from operating system to the entertainment and educational based software suits. There are several statements that can be analyzed to establish the health of Apple each one with different meaning and purpose. The income statement is for measures a company's financial performance over a specific...
tracking img