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Apple Profile

By | November 2012
Page 1 of 6
1. Business Background

1.1 Products
“i” prefix was adopted by Apple for a series of further innovation, great successful iPod music player and the iTunes support it – a Whole new set of strategic options in music and entertainment. iPhone, circuit design and sales of Apple's iPhone running Apple's iOS mobile operating system, originally named "iPhone OS" smartphone. The first generation iPhone was released on June 29, 2007, the sixth generation iPhone5, the recent iPhone released September 21, around the devices multi-touch screen 2012.The user interface, including a virtual keyboard rather than a physical one . iPhone Wi-Fi and cellular connections (2G, 3G and 4G (the iPhone5) only).

iPhone can shoot video (although this is not a standard feature until of iPhone3GS), take pictures, play music, send and receive e-mail, browse the Web, send text and visual voicemail. Other features, games, reference, social networking, GPS navigation and other downloaded applications can be enabled; ended in 2012, Apple and third-party App Store offers more than 700,000 applications.

There are six generations of iPhone models, each one by six major versions of iOS (the original iPhone OS). iPhone4 increased by an 8 - megapixel camera, support for 1080p video recording, voice control system called Siri's dual-core processors, and natural language. iPhone5 using a new A6 processor, has a 4-inch Retina display and a majority of its predecessor's 3.5-inch display, and supersedes the the fully digital Lightning connector, 30-pin connector.

1.2 History & Development

Steve Jobs is CEO of Apple and one of the world's best-known business leaders.He and Steve Wozniak founded the Apple Computer Company in 1976 and Launch Company’s second computer in 1977. Then, apple went public in 1980. Steve Jobs hired John Scuiley from Pepsi Cola in 1983 and launched the Macintosh in 1984.Job fell out and with Sculley and...

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