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Apple Case Study

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Apple Case Study
Apple Inc.
Consumer electronics company
Cupertino, CA,
United States of America
Tel +408-996-1010 http:/www.apple.com CASE STUDY
[Disruptive Technology]

Serial

Name of Members

ID

01

Bappy Kanta Kundu

18175

02

Nur Alom Siddique

18165

03

Sanchita Paul

18113

04

Lima Nasrin Eni

18106

05

Sadia Islam

18181

06

Sonia Akhter

18145

Page 1 of 10

Table of Contents
Company overview ..................................................................... 3
Key Concept................................................................................ 4
Summary .................................................................................... 4
Questions & Answers ............................................................... 4-9
Conclusions ...............................................................................10
Recommendations .....................................................................10

Company overview:
Apple Inc.
Consumer electronics company
Cupertino, CA,
United States of America
Tel +408-996-1010 http:/www.apple.com Type: Public
Founded: April 1, 1976
Founder(s): Steve Jobs, Steve Wozniak, Ronald Wayne
Headquarters: Apple Campus, 1 Infinite Loop, Cupertino, California, U.S.
Number of locations: 406 retail stores (May 2013)
Products: Mac, iPod, iPhone, iPad, iPad Mini, Apple TV, OS X, iLife, iWork, iOS
Services : Apple Store, Apple Store online, Mac App Store, iOS, App Store, iTunes Store, iBooks, iCloud

Apple Inc. Rankings
#Top Ten in FT Global 500 (July 2013)
Top 3 Competitors


Samsung.



Sony.



Nokia.

Apple Inc. is an American multinational corporation headquartered in Cupertino, California, that designs, develops, and sells consumer electronics, computer software and personal computers. Its best-known hardware products are the Mac line of computers, the iPod media player, the iPhone smartphone, and the iPad tablet computer.
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