“What do I want to wear tomorrow”? That question is repeated in almost every home in America nightly after the dinner has been served, dishes washed, and the children are snug in the bed. After picking and prodding through the closet for several minutes the next words usually are, “I really don’t feel like wearing this or that,” but why? The basic requirement of clothing is to provide personal protection. Clothing protects one against rain, wind, sun and cold winters, so if you’re dressing for the elements, why does it matter? Does our outer appearance really reflect how we feel on the inside? The question that should be asked is, “What is my appearence telling others about who I am, and who I want to be”. Be careful, your appearence says far more than you think.
It's been well-established—in the scientific literature and real life—that what we wear affects how others perceive us. Organizational clothing tells who you are and what you do. A police officer or government official’s uniform is an example of authority. These uniforms bring us a sense of safety and security. “To Protect and Serve”, is the oath these officials made on the day they accepted their positions. Do those authoritarians feel the same power and prestige when outside their uniforms? Numerous News clippings tell the story of “Off Duty” heroism by these “Flat foots” forting drug cartels, kidnappings, or robberies at the local conveince store. A Doctor doesn’t lose the knowledge gained while attending eight years of medical school once he has traded his white coat for Levi Strauss jeans and Alumni sweatshirt either. These professional’s are still answering their calling no matter what clothing they dawn.
We see that the lack of organizational clothing doesn’t affect how the individual professional responds within their craft, but how does it affect your perception of that person when outside of the “Normal” prescribed attire? Photographer and corporate lawyer Dave Kimelberg...
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