Table of contents
Chapter 1: Introduction4
Chapter 2: Literature Review5
Definition and Examples of Social Networking Sites5
Use of SNS6
SNS and Academic Performance6
Chapter 3: Research Methodology8
Data analysis methods9
Validity & Reliability10
Chapter 4: Results & Analysis12
Chapter 5: Conclusion & Recommendations20
Overview of the key points20
Limitations & Suggestions for Future Research20
Appendix I: Briefing Statement for Research Participants22
Appendix II – Questionnaires23
Social networking sites (SNS) have created a new social dimension where individuals can develop increased levels of their social awareness and getting information in many more aspects of everyday lives. SNS help people to enhance their knowledge, which is very beneficial especially for students. However, some argue the use of SNS also entails negative effects that overrule the gains. This may be reflected on students’ grades.
The main objective of this research is to analyse the relationship between student’s academic performance and use of SNS. The research was conducted through the use of online questionnaires. Excel and SPSS software were used to analyse the data collected. Findings from this study showed that there is a weak, negative relationship between these two variables.
Chapter 1: Introduction
There is no doubt that the global revolution of SNS has brought great changes to many aspects of everyday life. People use them to keep in touch with distant friends and relatives or to make new social and professional acquaintances.
Whatever the reason behind this increased use, SNS have for many become a way of life. Especially for young people, SNS are the most innovative tools that enable them not only to contact other individuals, but most importantly to create a positive ‘self-image’ (Boyd & Ellison, 2007). At the same time, however, there is an increasing concern about the threats arising from the excessive use of SNS.
Although there is prior research on how SNS affect people’s relationships, the literature on how they affect students’ academic performance is still in its infancy. The main objective of this research is to fill this gap in literature and examine how the use of SNS affects academic performance.
This paper commences with a short review of prior literature on the topic where some information about the various SNS will be given. It will then continue to Chapter 3 where the methodology followed to approach the objective and gather the necessary data will be explained. Chapter 4 follows, where the collected data will be analysed using statistical analysis tests and findings will be reported. The paper will then finalise with some conclusions and recommendations given in Chapter 5.
Chapter 2: Literature Review
The section of literature review has a purpose to put this study into context with previous research on SNS providing some examples of such sites and students use of SNS. Finally, prior research on the relationship of SNS and academic performance will be examined.
Definition and Examples of SNS
Social networking sites have been defined as “an online community of Internet users who want to communicate with other users about areas of mutual interest” (William, 2009). Globally there are many SNS, but the most popular ones are the Facebook, Twitter, Google+ and LinkedIn.
Facebook is the most widely used SNS with currently more than 1.2 billion users. It was created in 2004 by Mark Zuckerberg, with the initial intention for students in a certain college to keep in touch with each other. According to recent statistics, the average time a user spends on...