Michelson / Period 6
03 October, 2013
Pathos, Ethos, and Logos in “An Inconvenient Truth”
“An Inconvenient Truth” directed by Davis Guggenheim is a documentary that Al Gore stars in for the public purpose of increasing awareness about climate change due to greenhouse gases, but for the indirect political purpose of increasing Gore’s popularity amongst the educated masses. Gore’s direct audience would be the liberal thinkers and people concerned about their environment or the future of their family. He asserts that global warming is severely impacting the environment and changes need to be implemented in people’s everyday lives to reduce the negative side effects of the human race’s actions. Gore’s tactics are compelling and highly effective to the point that the documentary received many reviews, both negative and positive, along with millions of dollars in the box office.
In the beginning, footage of a green, lush forest with a calm, flowing river is shown then it switches over to Al Gore, which forms a connection between him and nature. He then juxtaposes himself with a bigger picture of earth as he marvels at her beauty, which displays his respect and awe towards the planet, and associates himself as the protector or father-like figure for earth. This tactic also reinforces the connection between a healthy planet and Gore. Gore can be perceived as a trustworthy and smart person, due to the fact that he cares about the topic at hand, has evidence, and is passionate about the subject. These are the first steps to showing his credibility and trustworthiness to his audience so they might be more open to the idea of global warming. To get more people onto his side, Gore appeals to the audience’s emotions in a variety of ways. For example, a soft, soothing lullaby plays in the background while showing a clip of nature in harmony, associating calmness with nature, which people are naturally drawn to nowadays because of their average,...