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Adverstiment

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Adverstiment
PROJECT REPORT
ON
Impact of Advertisement on Consumer Buying Behavior

Submitted in partial fulfillment for the award of the degree

Of

BACHELOR OF BUSINESS ADMINISTRATION
(BUSINESS ECONOMICS)
Affiliated from MAHARSHI DAYANAND
UNIVERSITY ROHTAK

SESSION: 2009-2012

PROJECT GUIDE: Dr. SUNITA BISHNOI

SUBMITTED TO SUBMIT BY: NEHA SALUJA
THE CONTROLLER BBA(BUSINESS
OF EXAMINATION ECONOMICS) 6TH SEMESTER ROLL NO – 09-DAVM-4961

DAV INSTITUTE OF MANAGEMENT FARIDABAD

Acknowledgement

Apart from the efforts of me, the success of this project depends largely on the encouragement and guidelines of many others. I take this opportunity to express my gratitude to the people who have been instrumental in the successful completion of this project.

I would like to show my greatest appreciation to my guide Dr. SUNITA BISHNOI .I can’t say thank you enough for her tremendous support and help. I feel motivated and encouraged every time. Without her encouragement and guidance this project would not have materialized.

Finally, yet importantly, I

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