• The advertisement informs the consumer about qualities and price of goods and this makes purchasing easy for the consumers. • As the prices are already advertised, the consumers cannot be over charged. • By regular advertisement, the manufacturer can sell the goods directly to the consumers without depending on middlemen this eliminates the Middleman's charges and profit. It means higher profit to the manufacturer and lower prices to the consumers. • It helps in improvement of the quality of the goods. • The consumers are attracted by the quality of the products that are advertised. If the consumers are convinced that the quality is the same that is advertised, they continue buying. • It helps the consumer to save time. As the consumer has already been the consumer is not required to spend time in getting the products. • It raises the living standard of consumers.
• It provides knowledge about the new designs of the commodities to consumers and thus consumers consume those commodities and increase their living standard.
[pic]What are the advantages and disadvantages of TV Advertisements?
—Being able to shop on the TV.
—If there is bad weather and you wanted to go and buy something useful for your kitchen that has either broken or been damaged? Then you are able to go on the TV shopping channels and buy it for a really good price. —You buy the items buy phoning up the number on the screen
—You may want to see them item properly before buying it.
—You may get addicted to it and spend more money than you originally wanted to. —You wouldn't be getting as much exercise as you usually would be if you were going to the shops every weekend. —Your social life could become very dull.