Acts of FOOLISHNESS: FALLACIES
Bernasol, Cristine Dayonne P.
Acts of FOOLISHNESS: FALLACIES
The task of reaching their target audience and as well as adhering to the vast needs of their customers and all the people who rely to their market for consumption of basic needs have been one of the biggest challenges to the business industries today. Different companies from the diverse world of market today have been continuously tested on how they would effectively reach their desired market and also acquire more consumers of their product. In connection to this, companies, at the present, have taken a whole new different way and level of selling their products. From simply putting ads on the different written forms of media and giving them away to people passing or walking on the street and buying their commercials airtime on both radio and television, they have now explored a whole new way of making their advertisements more convincing for the mass. Advertising companies are associating their products to other commodities with a more stable reputation for durability, making icons and personalities known by the people advertise their products or presenting the uses of their good through hifalutin words in a way that normal people would not be able grasp it fully thus preventing them ask more questions but instead agree to it immediately. Advertisements are now loaded with fallacies to get their message to their target market. Fallacies come in different forms. They may target you emotionally, intellectually or socially but mainly it prioritizes your emotion which is the very root of all decisions. Of all types of fallacies the top 3 which are mostly used in advertisements today due to their impact are fallacy of meaning from association, fallacy of misuse of authority and fallacy of extreme jargon. These are used to have accurate effect on the emotions, socialization, and intellect. Fallacies exist to provide advertisements a more distinct impact to their viewers or consumers.
Acts of FOOLISHNESS: FALLACIES
The task of reaching their target audience and as well as adhering to the vast needs of their customers and all the people who rely to their market for consumption of basic needs have been one of the biggest challenges to the business industries today. Different companies from the diverse world of market today have been continuously tested on how they would effectively reach their desired market and also acquire more consumers of their product. In connection to this, companies, at the present, have taken a whole new different way and level of selling their products. From simply putting ads on the different written forms of media and giving them away to people passing or walking on the street and buying their commercials airtime on both radio and television, they have now explored a whole new way of making their advertisements more convincing for the mass. Advertising companies are associating their products to other commodities with a more stable reputation for durability, making icons and personalities known by the people advertise their products or presenting the uses of their good through hifalutin words in a way that normal people would not be able grasp it fully thus preventing them ask more questions but instead agree to it immediately. Advertisements are now loaded with fallacies to get their message to their target market. Fallacies come in different forms. They may target you emotionally, intellectually or socially but mainly it prioritizes your emotion which is the very root of all decisions. Of all types of fallacies the top 3 which are mostly used in advertisements today due to their impact are fallacy of meaning from association, fallacy of misuse of authority and fallacy of extreme jargon. These are used to have accurate effect on the emotions, socialization, and intellect. Fallacies exist to provide advertisements a more distinct impact to their viewers or consumers.